
10 Reasons Why Digital Marketing is Vital to Your Website
Come learn why digital marketing is a necessity for businesses of all sizes, and how highly effective it is in today’s world.

10 Simple (But Important) Things to Remember When Managing your Digital Reputation
2020 taught us lots of life lessons, it also substantially impacted the way we work, eat, shop, interact, learn, and do business. The key to managing your digital reputation is to never stop. I don’t mean setting your alarm for 1 am, 3 am, 5 am, and every hour in between - just keep up on the upkeep. Make a conscious effort to invest in your customers and employees from the ground up and do your part to treat others the way you’d like to be treated.

Non-Profit Fundraising in a Pandemic Era
An Easterseals Arc of Northeast Indiana Success StoryFor organizations who have historically relied on live, in-person events to help raise awareness and fund develop, many have had to pivot and creatively solve this unique challenge.

How to Spend Less Time Managing Your Social Accounts
Don't let your business accounts take over your lifeAre you spending more time on social media to manage your business page than you want? Check out these ideas to save time every month!

YouTube & COPPA
What Restricting Videos May Mean For YouYouTube has implemented new video designations to comply with COPPA. What does that mean for your video content and ads?

Influencer Marketing
Utilize Influencer Authority and Trust to Market Your BrandWith influencer marketing, you can utilize the trust and authority built by someone else to market your product to an audience in new ways.

Making Connections
Why LinkedIn Should Be Part of Your Marketing StrategyYou should be marketing on LinkedIn. But avoid these three common mistakes.

Social Media Recruiting Strategies
Social Media Recruiting can be more cost effective and efficient than traditional methods. Learn how to reach applicants on Facebook, Instagram, LinkedIn, and more with these tips.

Super Bowl Marketing Strategies
What We Learned From This Year's AdsThe big game showed us three brands that scored touchdowns with their ads.

Create a Beautiful Social Media Post with Canva: A Step by Step Guide
We are going to take a deep dive into a design tool called CanvaNow more than ever, social media content (especially Instagram) is becoming extremely design centric. A poorly designed social media post or ad does not add much to your brand or business, while a great design creates trust between your current and potential customers.