Together JH Specialty and NHCI worked together to devise a 9 month multi-channel marketing campaign to reach potential clients at multiple touch points. Facebook Ads and Google Adwords Search Marketing were determined to be the best mediums to reach their target market.
Paid Social Media Advertising can be an extremely valuable aspect of a digital marketing campaign. In fact, 25% of customers visit the company's social media before making a purchase.
Social Media can be an invaluable aspect of any digital marketing strategy. Find out how to properly develop your strategy for a successful campaign.
Yelp Advertising provides a unique opportunity to locally target customers who are actively searching for your product or service. By using Yelp Advertising, you are provided with premium placement on search and competitor’s business pages.
JH Specialty is now one of a handful of Yelp partner agencies nationwide. JH Specialty now has the ability to help your business successfully use paid advertising through Yelp. This partnership gives JH Specialty access to Yelp's data; which provides insightful information on individual markets to help businesses understand the advertising opportunity.
Tom Bowser, an Indiana Wesleyan University (IWU) Alum, was invited to speak to the IWU Alumni on Social Media and the impact it can have on the customer experience.
In order to connect with today's consumer, you need to stop pushing your message out and start pulling your customer in.