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      <title>JH Specialty, Inc. RSS Feed</title>
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    <description>The Keep, a blog by JH Specialty</description>
    <copyright>Copyright 2026 JH Specialty, Inc.</copyright>
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      <title><![CDATA[Vibe Coding a Website Sounds Good Until It Isn't]]></title>
      <link>https://www.jhspecialty.com/blog/vibe-coding-your-website</link>
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      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 20 May 2026 00:00:00 +0000</pubDate>
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      <title><![CDATA[Software Launch: Realistic RE]]></title>
      <link>https://www.jhspecialty.com/blog/software-launch-realistic-re</link>
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      <description><![CDATA[JH has created a new brand and software offering for the real estate industry.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 06 May 2026 00:00:00 +0000</pubDate>
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      <title><![CDATA[What Makes a Page Rank?]]></title>
      <link>https://www.jhspecialty.com/blog/what-makes-a-page-rank</link>
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      <description><![CDATA[Ranking is not the result of one tactic. If a page is underperforming, it is usually a disconnect between what the page is trying to do and what search engines expect it to deliver.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 22 Apr 2026 00:00:00 +0000</pubDate>
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      <title><![CDATA[America 250 Merch is Coming]]></title>
      <link>https://www.jhspecialty.com/blog/america-250-merch</link>
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      <description><![CDATA[The 250th anniversary of the United States is this year.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 08 Apr 2026 00:00:00 +0000</pubDate>
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      <title><![CDATA[5 Design Fixes That Instantly Improve Any Website]]></title>
      <link>https://www.jhspecialty.com/blog/design-fixes-improve-website</link>
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      <description><![CDATA[Here are the first design changes that I notice as a website designer that you need to make.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 25 Mar 2026 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[What's Your Outdated Website Really Costing You?]]></title>
      <link>https://www.jhspecialty.com/blog/your-outdated-website-is-costing-you</link>
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      <description><![CDATA[Most businesses wouldn't ignore a leaky roof, but many unknowingly let an outdated website drain money and opportunity every day. If you can't remember the last time your site had a professional look, this one's for you.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 11 Mar 2026 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[How AI Search is Reshaping Brand Visibility]]></title>
      <link>https://www.jhspecialty.com/blog/how-ai-search-is-reshaping-brand-visibility</link>
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      <description><![CDATA[AI tools like ChatGPT are reshaping how people discover brands. Learn how to check and improve your rankings in AI recommendations.]]></description>
      <category>Marketing</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 25 Feb 2026 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[PPAI Highlights]]></title>
      <link>https://www.jhspecialty.com/blog/ppai-highlights-trends-that-stopped-us</link>
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      <description><![CDATA[Discover the standout promo trends from PPAI, including fully custom apparel, interactive tech, luxury packaging, engraved activations, and unforgettable gifting ideas.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 11 Feb 2026 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[How Is Google AI Mode Affecting Search?]]></title>
      <link>https://www.jhspecialty.com/blog/how-is-google-ai-mode-affecting-search</link>
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      <description><![CDATA[Google AI Mode is reshaping how people search by shifting from keywords to intent driven, conversational experiences. This guide explains how AI Mode works, how it differs from AI Overviews, and what it means for SEO, visibility, and content strategy moving forward.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 28 Jan 2026 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Trend Watch 2026]]></title>
      <link>https://www.jhspecialty.com/blog/trend-watch-2026</link>
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      <description><![CDATA[Here are trends we are closely watching in 2026.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Jan 2026 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Best of 2025: Top 10]]></title>
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      <description><![CDATA[We're counting down the top 10 blog posts of 2025. See which posts made the cut.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 17 Dec 2025 00:00:00 +0000</pubDate>
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      <title><![CDATA[A Year Full of Creativity]]></title>
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      <description><![CDATA[This year, our team tackled over 5,200 merch projects! From fully custom hats and shoes to university apparel and sail flags, check out some of our favorite creations.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 03 Dec 2025 00:00:00 +0000</pubDate>
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      <title><![CDATA[JH Book Club: Impact Players]]></title>
      <link>https://www.jhspecialty.com/blog/impact-players</link>
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      <description><![CDATA[JH team members spent 2025 coming together once a month for a book club. We asked each individual to share one takeaway - the thing that stood out most - from this book.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 26 Nov 2025 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Promo That Sparks Joy]]></title>
      <link>https://www.jhspecialty.com/blog/promo-that-sparks-joy</link>
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      <description><![CDATA[Make your holiday event unforgettable with strategic promo ideas from JH — custom hats, color-changing cups, and branded gift boxes.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 12 Nov 2025 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[2025 BBB Torch Award for Ethics]]></title>
      <link>https://www.jhspecialty.com/blog/bbb-torch-award-ethics-winner</link>
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      <description><![CDATA[JH wins Business of Integrity award from Better Business Bureau.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 05 Nov 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Social Media Tips for Professionals]]></title>
      <link>https://www.jhspecialty.com/blog/social-media-tips-for-professionals</link>
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      <description><![CDATA[Why should professionals post and not just rely on the business? What should you post about? How to engage online? All this answered and more!]]></description>
      <category>Social Media</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 29 Oct 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What is GEO and How Does it Differ from SEO?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-geo-and-how-does-it-differ-from-seo</link>
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      <description><![CDATA[While ranking high in Google remains a valid strategy that continues to drive website traffic and sales, being referenced in AI-generated answers is a new avenue for brand discovery and visibility.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 15 Oct 2025 00:00:00 +0000</pubDate>
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      <title><![CDATA[Promo Show 2025 Recap]]></title>
      <link>https://www.jhspecialty.com/blog/promo-show-2025-recap</link>
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      <description><![CDATA[If you couldn’t make it to the event, don’t worry! We’ve got a list of our favorite items and a video to make you feel like you were there with us. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 01 Oct 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Secure Privacy &amp; accessiBE Partnerships]]></title>
      <link>https://www.jhspecialty.com/blog/secure-privacy-accessibe-partnerships</link>
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      <description><![CDATA[From accessibility to privacy, our latest partnerships are designed to help your website work smarter for both you and your visitors.]]></description>
      <category>News</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 17 Sep 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Grant Writers Should Think Like Project Managers]]></title>
      <link>https://www.jhspecialty.com/blog/grant-writers-should-think-like-project-managers</link>
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      <description><![CDATA[Discover how grant writers can apply project management principles to improve organization, collaboration, and success. Learn the five key phases of project management and how they align with the grant writing process.]]></description>
      <category>Marketing</category>
      <dc:creator>Anna Bau</dc:creator>
      <author>anna.bau@jhspecialty.com (Anna Bau)</author>
      <pubDate>Wed, 03 Sep 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Wins Distributor Performance Award]]></title>
      <link>https://www.jhspecialty.com/blog/jh-wins-distributor-performance-award</link>
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      <description><![CDATA[JH was honored at the annual Premier Group event with the Doug Bruce Distributor Performance Award for our promo division.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 20 Aug 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What to Consider When It Comes to Social Content Planning]]></title>
      <link>https://www.jhspecialty.com/blog/social-content-strategies</link>
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      <description><![CDATA[We’ll walk through some key questions to ask yourself and provide practical advice that can help your content feel more intentional and less like a chore.]]></description>
      <category>Social Media</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 06 Aug 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Why HR Needs Marketing Too]]></title>
      <link>https://www.jhspecialty.com/blog/why-hr-needs-marketing-too</link>
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      <description><![CDATA[HR and Marketing might seem like opposites, but together, they’re a powerhouse. Learn how aligning the two can boost hiring, culture, and retention.]]></description>
      <category>Promo / Apparel</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Jul 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[5 Back-to-School Merch Ideas]]></title>
      <link>https://www.jhspecialty.com/blog/5-back-to-school-merch-ideas</link>
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      <description><![CDATA[By offering creative, out-of-the-box merch that’s both useful and fun, you can position your brand as one that truly gets the student lifestyle.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 09 Jul 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[When was the last time you visited your own website?]]></title>
      <link>https://www.jhspecialty.com/blog/when-was-the-last-time-you-visited-your-own-website</link>
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      <description><![CDATA[Not sure if your website still works for your business? Learn how to evaluate it—and how Amplify can help you build a site that grows with you.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 25 Jun 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Marketing Live 2025 Recap]]></title>
      <link>https://www.jhspecialty.com/blog/gml-2025-recap</link>
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      <description><![CDATA[Missed Google Marketing Live 2025? We’ve got you covered with a quick breakdown of the biggest updates—like AI-powered search changes, new video ad tools, and fresh ways to boost ROI with Google’s latest features. No need to watch the full event, just get what matters most.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 11 Jun 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Cooler Than Your Average Kit]]></title>
      <link>https://www.jhspecialty.com/blog/cooler-than-your-average-kit</link>
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      <description><![CDATA[Beat the heat in style! Check out 3 fun, functional coolers (plus extras) to upgrade your summer days—from beach hangs to backyard BBQs.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 28 May 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[From Spammy to Strategic: Using AI for Better SEO Content]]></title>
      <link>https://www.jhspecialty.com/blog/from-spammy-to-strategic-using-ai-for-better-seo-content</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/from-spammy-to-strategic-using-ai-for-better-seo-content</guid>
      <description><![CDATA[AI is a great tool that can help you generate content quickly. But if it's misused, it could have negative implications for your website and SEO rankings.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 14 May 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Introducing ... Amplify]]></title>
      <link>https://www.jhspecialty.com/blog/introducing-amplify</link>
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      <description><![CDATA[Amplify is how businesses can be heard, at full volume, and rise above their competition.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 30 Apr 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[AI Tools and Advancements]]></title>
      <link>https://www.jhspecialty.com/blog/ai-tools-and-advancements</link>
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      <description><![CDATA[Here are some tools we are looking at and trying, and some advancements we are keeping an eye on. Not everything is going to be a winner and it's not meant to be. Part of the journey is figuring out how to implement tools that fit your needs. ]]></description>
      <category>Tech Talk</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 16 Apr 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Why AI Isn’t the Ultimate Solution for SEO Success]]></title>
      <link>https://www.jhspecialty.com/blog/why-ai-isnt-the-ultimate-solution-for-seo-success</link>
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      <description><![CDATA[Discover why AI alone isn't enough for SEO success. Learn how combining AI tools with human creativity and strategy leads to more effective, sustainable SEO results.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 02 Apr 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Achieves Women's Fund Partner Award]]></title>
      <link>https://www.jhspecialty.com/blog/womens-fund-partner-award-2024</link>
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      <description><![CDATA[JH participated in the Women's Fund of Greater Fort Wayne questionnaire for Women in the Workplace Compass Survey and was honored with a Partner Award for 2024.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 19 Mar 2025 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Must-Have Merch for Spring Markets]]></title>
      <link>https://www.jhspecialty.com/blog/merch-for-spring-markets</link>
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      <description><![CDATA[Early spring is the perfect time to start ordering your outdoor market materials.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Mollie Middleton</dc:creator>
      <author>mollie.middleton@jhspecialty.com (Mollie Middleton)</author>
      <pubDate>Wed, 05 Mar 2025 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[JH Book Club: Multipliers]]></title>
      <link>https://www.jhspecialty.com/blog/multipliers</link>
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      <description><![CDATA[The full leadership team at JH spent 2024 coming together once a month for a book club. We asked each leader to share one takeaway - the thing that stood out most - from this book.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 19 Feb 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Common Copywriting Mistakes and How to Avoid Them]]></title>
      <link>https://www.jhspecialty.com/blog/common-copywriting-mistakes-and-how-to-avoid-them</link>
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      <description><![CDATA[Learn how to avoid common copywriting mistakes and improve your content’s impact. From crafting clear headlines to optimizing for SEO, these tips will help you engage your audience more effectively.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 05 Feb 2025 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Choosing the Right Keywords for Your SEM Campaign]]></title>
      <link>https://www.jhspecialty.com/blog/choosing-the-right-keywords-for-your-sem-campaign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/choosing-the-right-keywords-for-your-sem-campaign</guid>
      <description><![CDATA[Learn how to choose the right keywords for your SEM campaign to effectively reach your target audience, improve ad performance, and maximize ROI, all while refining your strategy for optimal results.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 22 Jan 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Trend Watch 2025]]></title>
      <link>https://www.jhspecialty.com/blog/trend-watch-2025</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/trend-watch-2025</guid>
      <description><![CDATA[Here are trends we are closely watching in 2025.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 08 Jan 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[John Henry talks about past, promo, culture, and more on skucast]]></title>
      <link>https://www.jhspecialty.com/blog/john-henry-skucast-podcast</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/john-henry-skucast-podcast</guid>
      <description><![CDATA[skucast is the #1 podcast for entrepreneurs in the print and promotional products industry. John Henry was invited to tell his story and talk about JH on skucast.]]></description>
      <category>Tech Talk</category>
      <category>Earned Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 02 Jan 2025 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2024: Countdown 5-1]]></title>
      <link>https://www.jhspecialty.com/blog/best-of-2024-5-1</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/best-of-2024-5-1</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2024. See which posts ranked 5-1.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 26 Dec 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2024: Countdown 10-6]]></title>
      <link>https://www.jhspecialty.com/blog/best-of-2024-10-6</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/best-of-2024-10-6</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2024. See which posts ranked 10-6.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 18 Dec 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A Year of Merch: Reflecting on 2024 Projects]]></title>
      <link>https://www.jhspecialty.com/blog/year-of-merch-2024-projects</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/year-of-merch-2024-projects</guid>
      <description><![CDATA[Join us as we highlight a few of our favorite projects that showcase the passion, innovation, and teamwork that drive everything we do in the word of merch.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 11 Dec 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Animating Your Logo]]></title>
      <link>https://www.jhspecialty.com/blog/animated-logos</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/animated-logos</guid>
      <description><![CDATA[Learn the importance of animating your logo and discover ways to utilize it to maximum potential.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 04 Dec 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[From Awareness to Action: Creating a Multi-Funnel Marketing Strategy with Digital]]></title>
      <link>https://www.jhspecialty.com/blog/multi-funnel-marketing-with-digital</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/multi-funnel-marketing-with-digital</guid>
      <description><![CDATA[Effectively target your ideal audience at every stage of the marketing funnel with custom SEM campaigns, all while staying within your budget and simplifying your strategy.]]></description>
      <category>Marketing</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 20 Nov 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Goodbye Swag, Hello Merch – Trends to Watch Out for in 2025 ]]></title>
      <link>https://www.jhspecialty.com/blog/goodbye-swag-hello-merch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/goodbye-swag-hello-merch</guid>
      <description><![CDATA[This new wave of merch takes inspiration from retail trends, blending style with function to create items that feel more like personal accessories than branded giveaways.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Sarah Englert</dc:creator>
      <author>sarah.englert@jhspecialty.com (Sarah Englert)</author>
      <pubDate>Wed, 13 Nov 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Why You Need a Project Manager]]></title>
      <link>https://www.jhspecialty.com/blog/why-you-need-a-project-manager</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/why-you-need-a-project-manager</guid>
      <description><![CDATA[A project manager organizes the things, ensures the things get done by the appropriate person and gets a project across the finish line. Super easy, right?]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 06 Nov 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A Rebrand &amp; Site Launch for GPSS]]></title>
      <link>https://www.jhspecialty.com/blog/gpss-rebrand-and-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/gpss-rebrand-and-site-launch</guid>
      <description><![CDATA[Global Point Sourcing Solutions rebranded and received a new website that reflects their inventory management solutions and unifies three merging brands.]]></description>
      <category>Design &amp; Development</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Oct 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Holiday Gift Guide 2024]]></title>
      <link>https://www.jhspecialty.com/blog/holiday-gift-guide-2024</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/holiday-gift-guide-2024</guid>
      <description><![CDATA[Our promo team shares their top gift picks for the 2024 holiday season!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Oct 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Effectiveness of a LinkedIn Campaign]]></title>
      <link>https://www.jhspecialty.com/blog/effectiveness-of-a-linkedin-campaign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/effectiveness-of-a-linkedin-campaign</guid>
      <description><![CDATA[Once seen as a networking platform, LinkedIn has evolved into a powerful marketing tool.]]></description>
      <category>Marketing</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 09 Oct 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Can You Spot These Common Mistakes in Ad Designs?]]></title>
      <link>https://www.jhspecialty.com/blog/ad-designs</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ad-designs</guid>
      <description><![CDATA[Something is not quite right in these ad designs that could negatively impact ad performance. Can you find them all?]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 02 Oct 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Hidden Muscle to Stronger Hiring]]></title>
      <link>https://www.jhspecialty.com/blog/hidden-muscle-to-stronger-hiring</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/hidden-muscle-to-stronger-hiring</guid>
      <description><![CDATA[Zach Lear, Business Development at JH, recently spoke at ​DISRUPT Fort Wayne about the correlation between fitness and hiring.
]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 25 Sep 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Impact 2024: Recap]]></title>
      <link>https://www.jhspecialty.com/blog/jh-impact-2024</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-impact-2024</guid>
      <description><![CDATA[This event wasn't just about showcasing everything JH has to offer - it was about inspiring companies to think differently about their marketing and brand strategies. ]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 11 Sep 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Instagram's Latest Updates: What You Need to Know]]></title>
      <link>https://www.jhspecialty.com/blog/instagrams-latest-updates-what-you-need-to-know</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/instagrams-latest-updates-what-you-need-to-know</guid>
      <description><![CDATA[Instagram is changing every day and can be hard to keep up with.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 04 Sep 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Digital Marketing Intern Experience at JH]]></title>
      <link>https://www.jhspecialty.com/blog/my-experience-interning-at-JH</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/my-experience-interning-at-JH</guid>
      <description><![CDATA[What I Learned and Tasks I Got to Work on as a Digital Marketing Intern at JH!]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 21 Aug 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Turn Up the Heat]]></title>
      <link>https://www.jhspecialty.com/blog/turn-up-the-heat</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/turn-up-the-heat</guid>
      <description><![CDATA[As we welcome the fall season, it's time to fire up the grill for BBQs! We've got the BBQ products to turn up the heat!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Aug 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Three Books for Your TBR]]></title>
      <link>https://www.jhspecialty.com/blog/three-book-for-your-tbr</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/three-book-for-your-tbr</guid>
      <description><![CDATA[Here are three non-fiction books I think of often and why you might want to put them on your to be read list.]]></description>
      <category>JH Fun</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 07 Aug 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[PHP[TEK] 2024]]></title>
      <link>https://www.jhspecialty.com/blog/phptek-2024-overview</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/phptek-2024-overview</guid>
      <description><![CDATA[We set up a viewing station at JH so every developer could watch the sessions that interested them. See what we're geeking out on.]]></description>
      <category>Design &amp; Development</category>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 31 Jul 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Benefits of Retargeting Campaigns]]></title>
      <link>https://www.jhspecialty.com/blog/the-benefits-of-retargeting-campaigns</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-benefits-of-retargeting-campaigns</guid>
      <description><![CDATA[Converting website visitors into customers can be quite a challenge. This is where retargeting comes into play!]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 31 Jul 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Personal Development: Growing Through Your Strengths]]></title>
      <link>https://www.jhspecialty.com/blog/personal-development</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/personal-development</guid>
      <description><![CDATA[No matter where we are in our careers, a focus on personal development is imperative for one to become the best version of themselves.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 24 Jul 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Optimizing Google Ads: Using A/B Testing to Achieve Better Results]]></title>
      <link>https://www.jhspecialty.com/blog/optimizing-google-ads-using-ab-testing-to-achieve-better-results</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/optimizing-google-ads-using-ab-testing-to-achieve-better-results</guid>
      <description><![CDATA[Learn how to pursue better performance metrics in your Google Ads Campaigns ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 17 Jul 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Beyond the Basics]]></title>
      <link>https://www.jhspecialty.com/blog/apparel-decoration-techniques</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/apparel-decoration-techniques</guid>
      <description><![CDATA[There's more to choose from than embroidery and screen printing. Let's explore the world of apparel decoration techniques. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Sarah Englert</dc:creator>
      <author>sarah.englert@jhspecialty.com (Sarah Englert)</author>
      <pubDate>Wed, 10 Jul 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Darren Lichtsinn Wins AllStar Award]]></title>
      <link>https://www.jhspecialty.com/blog/premier-group-allstar-award-winner</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/premier-group-allstar-award-winner</guid>
      <description><![CDATA[The Premier Group Network issues a handful of awards at their annual conference and JH brought home an award at this year's event.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 03 Jul 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How Is Your Mobile Site Experience?]]></title>
      <link>https://www.jhspecialty.com/blog/mobile-site-experience</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/mobile-site-experience</guid>
      <description><![CDATA[I'm issuing you a challenge for your website, are you ready to accept? You'll be glad you gave it a shot.]]></description>
      <category>Design &amp; Development</category>
      <category>Tech Talk</category>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 26 Jun 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Taking the First Steps to ADA Compliance]]></title>
      <link>https://www.jhspecialty.com/blog/taking-the-first-steps-to-ada-compliance</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/taking-the-first-steps-to-ada-compliance</guid>
      <description><![CDATA[Evaluating your website in comparison to ADA Guidelines is a daunting task. Let's walk through it together.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 19 Jun 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Must-Have Swag for Your Next Golf Event]]></title>
      <link>https://www.jhspecialty.com/blog/must-have-swag-for-your-next-golf-event</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/must-have-swag-for-your-next-golf-event</guid>
      <description><![CDATA[Make your next golf event stand out!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Jun 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Maximizing Your Business's Reach with Organic Keywords]]></title>
      <link>https://www.jhspecialty.com/blog/maximizing-your-business-reach-with-organic-keywords</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/maximizing-your-business-reach-with-organic-keywords</guid>
      <description><![CDATA[Have you ever wondered what search terms and keywords your business is ranking for today? ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 05 Jun 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Customer Relationships]]></title>
      <link>https://www.jhspecialty.com/blog/customer-relationships</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/customer-relationships</guid>
      <description><![CDATA[Nobody wants to be in a one-sided relationship, so fostering a mutually beneficial relationship is imperative for success.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 22 May 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Master Your Data: The Insider's Guide to SEM Metrics]]></title>
      <link>https://www.jhspecialty.com/blog/master-your-data-the-insiders-guide-to-sem-metrics</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/master-your-data-the-insiders-guide-to-sem-metrics</guid>
      <description><![CDATA[Your SEM Metrics tell a story. Learn how to interpret what they truly mean.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 15 May 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Why is Copywriting Important in Digital Marketing?]]></title>
      <link>https://www.jhspecialty.com/blog/why-is-copywriting-important-in-digital-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/why-is-copywriting-important-in-digital-marketing</guid>
      <description><![CDATA[When you hear copywriting, you may just think of crafting words together. But really, it’s about creating compelling content that resonates with your audience and drives desired actions.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 08 May 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Five Questions You Should be Asking About Your SEM Campaign]]></title>
      <link>https://www.jhspecialty.com/blog/five-questions-you-should-be-asking-about-your-SEM-campaign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/five-questions-you-should-be-asking-about-your-SEM-campaign</guid>
      <description><![CDATA[Five questions you should ask to better understand and properly setup your Search Engine Marketing Campaign to make a positive impact for your business.]]></description>
      <category>Marketing</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 01 May 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Instagram Features You Might Have Not Known About]]></title>
      <link>https://www.jhspecialty.com/blog/instagram-features</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/instagram-features</guid>
      <description><![CDATA[Learn about some of the latest Instagram features that have been slowly rolling out to businesses and creators.]]></description>
      <category>Social Media</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 24 Apr 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[DiSCovering Best Practices at JH]]></title>
      <link>https://www.jhspecialty.com/blog/discovering-best-practices-at-jh</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/discovering-best-practices-at-jh</guid>
      <description><![CDATA[Learn how we leveraged DiSC to improve Communication company-wide]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 17 Apr 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo's Steps Towards a Greener Planet]]></title>
      <link>https://www.jhspecialty.com/blog/promos-steps-towards-a-greener-planet</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promos-steps-towards-a-greener-planet</guid>
      <description><![CDATA[Learn about the innovative ways promotional products are contributing to a sustainable future.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 10 Apr 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[PolyMod Technologies Gets New Look and New Site]]></title>
      <link>https://www.jhspecialty.com/blog/polymod-rebrand-and-website-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/polymod-rebrand-and-website-launch</guid>
      <description><![CDATA[]]></description>
      <category>Design &amp; Development</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 03 Apr 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[MOCE vs Shopify]]></title>
      <link>https://www.jhspecialty.com/blog/moce-vs-shopify</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/moce-vs-shopify</guid>
      <description><![CDATA[Exploring the differences between a MOCE website and a Shopify website.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 27 Mar 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Leadership Lessons: The Path to Success Through Appreciation]]></title>
      <link>https://www.jhspecialty.com/blog/leadership-lessons</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/leadership-lessons</guid>
      <description><![CDATA[Learn three fundamental lessons that have been a guiding light throughout the process of becoming a leader.]]></description>
      <category>JH Fun</category>
      <dc:creator>Darren Lichtsinn</dc:creator>
      <author>darren.lichtsinn@jhspecialty.com (Darren Lichtsinn)</author>
      <pubDate>Wed, 20 Mar 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Book Club: Scaling Leadership]]></title>
      <link>https://www.jhspecialty.com/blog/scaling-leadership</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/scaling-leadership</guid>
      <description><![CDATA[The full leadership team at JH spent 2023 coming together once a month for a book club. We asked each leader to share one takeaway - the thing that stood out most - from this book.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 13 Mar 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Interactive Content in Digital Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/interactive-content-in-digital-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/interactive-content-in-digital-marketing</guid>
      <description><![CDATA[Learn about common types of interactive content and strategies to captivate your audience.]]></description>
      <category>Marketing</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 06 Mar 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Email Deliverability]]></title>
      <link>https://www.jhspecialty.com/blog/email-deliverabilty</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/email-deliverabilty</guid>
      <description><![CDATA[If you are swimming in the alphabet soup of email deliverability, this article is for you.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 28 Feb 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Search Generative Experience]]></title>
      <link>https://www.jhspecialty.com/blog/google-search-generative-experience</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-search-generative-experience</guid>
      <description><![CDATA[]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 21 Feb 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[PPAI Expo Recap - Promo's Top &quot;Themes&quot;]]></title>
      <link>https://www.jhspecialty.com/blog/ppai-expo-recap</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ppai-expo-recap</guid>
      <description><![CDATA[Our promo team had the opportunity to attend the PPAI show in Vegas and noted three important themes becoming prominent in the industry. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Feb 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Make the Logo Bigger]]></title>
      <link>https://www.jhspecialty.com/blog/make-the-logo-bigger</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/make-the-logo-bigger</guid>
      <description><![CDATA[Designers get asked this request far too often, but what is the real issue going on here?]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 07 Feb 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Ottenweller Launches Third Website with JH]]></title>
      <link>https://www.jhspecialty.com/blog/ottenweller-launches-third-site-with-jh</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ottenweller-launches-third-site-with-jh</guid>
      <description><![CDATA[The first site launched in 2004, the second in 2015, and the third in 2023. See how we've helped the Ottenweller website stay relevant over the years.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 24 Jan 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What Is Multi-Channel Marketing?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-multi-channel-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-multi-channel-marketing</guid>
      <description><![CDATA[A rundown with examples of multi-channel marketing. And an explanation of why you should be implementing this strategy.]]></description>
      <category>Marketing</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 17 Jan 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Purge: Gmail Edition]]></title>
      <link>https://www.jhspecialty.com/blog/gmail-purge</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/gmail-purge</guid>
      <description><![CDATA[Gmail is the largest email provider in the world. Since its inception, Gmail has never cleaned up old/inactive accounts. But all that is changing.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 10 Jan 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Trend Watch 2024]]></title>
      <link>https://www.jhspecialty.com/blog/trend-watch-2024</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/trend-watch-2024</guid>
      <description><![CDATA[Here are four trends that we are closely watching in 2024.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 03 Jan 2024 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2023: Countdown 5-1]]></title>
      <link>https://www.jhspecialty.com/blog/best-of-2023-5-1</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/best-of-2023-5-1</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2023. See which posts ranked 5-1.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 27 Dec 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2023: Countdown 10-6]]></title>
      <link>https://www.jhspecialty.com/blog/best-of-2023-10-6</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/best-of-2023-10-6</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2023. See which posts ranked 10-6.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 20 Dec 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What Makes a Good Landing Page]]></title>
      <link>https://www.jhspecialty.com/blog/what-makes-a-good-landing-page</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-makes-a-good-landing-page</guid>
      <description><![CDATA[Landing pages can feature simple but effective messaging that can help turn your prospects into quality leads.  ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 13 Dec 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo Highlights of 2023]]></title>
      <link>https://www.jhspecialty.com/blog/promo-highlights-of-2023</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-highlights-of-2023</guid>
      <description><![CDATA[As 2023 draws to a close, our promo division is taking a moment to express our gratitude to all our clients who entrusted us with their brands this year.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 06 Dec 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Thanksgiving Fun]]></title>
      <link>https://www.jhspecialty.com/blog/thanksgiving-fun</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/thanksgiving-fun</guid>
      <description><![CDATA[JH Thanksgiving is extra special. So in honor of the day, we polled the office about some of their own Thanksgiving day preferences. ]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 22 Nov 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Social Media Tips for Small Businesses]]></title>
      <link>https://www.jhspecialty.com/blog/social-media-tips-for-small-businesses</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/social-media-tips-for-small-businesses</guid>
      <description><![CDATA[Learn how to leverage social media to get more exposure and generate leads for your small business]]></description>
      <category>Social Media</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 15 Nov 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Analytics 4 - Webinar Recap]]></title>
      <link>https://www.jhspecialty.com/blog/google-analytics-4-webinar-recap</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-analytics-4-webinar-recap</guid>
      <description><![CDATA[A recap of our webinar talking about the new features, changes, and updates with Google Analytics 4]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 08 Nov 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[MOCE vs Magento]]></title>
      <link>https://www.jhspecialty.com/blog/moce-vs-magento</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/moce-vs-magento</guid>
      <description><![CDATA[Exploring the differences between a MOCE website and a Magento website.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Nov 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Content Calendars]]></title>
      <link>https://www.jhspecialty.com/blog/content-calendars</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/content-calendars</guid>
      <description><![CDATA[Plan out quality content that keeps users engaged with Content Calendars.]]></description>
      <category>Social Media</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 25 Oct 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Holiday Gift Guide 2023]]></title>
      <link>https://www.jhspecialty.com/blog/jh-holiday-gift-guide-2023</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-holiday-gift-guide-2023</guid>
      <description><![CDATA[Our promo sales team has their top gift picks for the 2023 holiday season!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 18 Oct 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Celebrating 25 Years of Memories]]></title>
      <link>https://www.jhspecialty.com/blog/celebrating-25-years-part-2</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/celebrating-25-years-part-2</guid>
      <description><![CDATA[Our storytelling continues with another batch of memories from the last 25 years at JH.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 11 Oct 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Celebrating 25 Years of Memories]]></title>
      <link>https://www.jhspecialty.com/blog/celebrating-25-years-part-1</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/celebrating-25-years-part-1</guid>
      <description><![CDATA[JH began in 1998 on the campus of Indiana University, and a lot has changed since those early days of selling t-shirts. Come take a look at 25 years of memories.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 04 Oct 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[MOCE vs WooCommerce]]></title>
      <link>https://www.jhspecialty.com/blog/moce-vs-woocommerce</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/moce-vs-woocommerce</guid>
      <description><![CDATA[Exploring the differences between a MOCE website and a WooCommerce website.]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 27 Sep 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Competitor Research: What Is It and What to Look For]]></title>
      <link>https://www.jhspecialty.com/blog/competitor-research-what-is-it-and-what-to-look-for</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/competitor-research-what-is-it-and-what-to-look-for</guid>
      <description><![CDATA[Learn what Competitor Research is and what to look for when you conduct your own analysis.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 20 Sep 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A Guide to Brand Guides]]></title>
      <link>https://www.jhspecialty.com/blog/brand-guides</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/brand-guides</guid>
      <description><![CDATA[Learn what a brand guide is, if you need one, what to include, and even how to distribute style guides.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 13 Sep 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Amazon and Why It's Great Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/amazon-and-why-its-great-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/amazon-and-why-its-great-marketing</guid>
      <description><![CDATA[By utilizing Amazon, your brand can thrive where your customers are looking for you. Learn Amazon Store tips and the features that can make your brand shine.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Nathan Kaiser</dc:creator>
      <author>nathan.kaiser@jhspecialty.com (Nathan Kaiser)</author>
      <pubDate>Wed, 06 Sep 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How a Challenge Led to Growth]]></title>
      <link>https://www.jhspecialty.com/blog/how-a-challenge-led-to-growth</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/how-a-challenge-led-to-growth</guid>
      <description><![CDATA[Get a behind-the-scenes look at how we brought our client's vision to life!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Aug 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Practices for Writing Blogs]]></title>
      <link>https://www.jhspecialty.com/blog/best-practices-for-writing-blogs</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/best-practices-for-writing-blogs</guid>
      <description><![CDATA[Learn how to create a company blog that's compelling and engaging for your readers.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 16 Aug 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Is Your Logo Responsive-Ready?]]></title>
      <link>https://www.jhspecialty.com/blog/is-your-logo-responsive-ready</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/is-your-logo-responsive-ready</guid>
      <description><![CDATA[Can your logo scale well from a giant outdoor ad, to a small navigation bar on a mobile website?]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Aug 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[10 Non-Transactional Emails You Could Be Sending]]></title>
      <link>https://www.jhspecialty.com/blog/ten-emails-you-could-be-sending</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ten-emails-you-could-be-sending</guid>
      <description><![CDATA[Email is one of the strongest ways to connect. You should be using email strategically to reach out and stay top of mind to your customer and prospect base. ]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 02 Aug 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Crafting Lasting Employee Experiences]]></title>
      <link>https://www.jhspecialty.com/blog/the-power-of-welcome-gifts</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-power-of-welcome-gifts</guid>
      <description><![CDATA[When it comes to building a thriving and motivated workforce, creating memorable experiences for employees is paramount. One impactful way to achieve this is by using employee welcome gifts. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Darren Lichtsinn</dc:creator>
      <author>darren.lichtsinn@jhspecialty.com (Darren Lichtsinn)</author>
      <pubDate>Wed, 26 Jul 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Website Launch: Deister Concentrator]]></title>
      <link>https://www.jhspecialty.com/blog/website-launch-deister-concentrator</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/website-launch-deister-concentrator</guid>
      <description><![CDATA[JH created a new website for Deister Concentrator that shows off their unique value propositions and helps tell their story. ]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 19 Jul 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[AI at JH]]></title>
      <link>https://www.jhspecialty.com/blog/ai-at-jh</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ai-at-jh</guid>
      <description><![CDATA[AI is everywhere you turn and our teams are staying on top of the latest technology.]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Jul 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Marketing Live 2023 Highlights]]></title>
      <link>https://www.jhspecialty.com/blog/google-marketing-live-2023-highlights</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-marketing-live-2023-highlights</guid>
      <description><![CDATA[Let's recap some of the important updates from the Google Marketing Live Conference and what it means for advertisers and users alike]]></description>
      <category>Marketing</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 05 Jul 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Work-Life-Self Balance]]></title>
      <link>https://www.jhspecialty.com/blog/work-life-self-balance</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/work-life-self-balance</guid>
      <description><![CDATA[JH has adopted the flexible schedule trend, and believes it to be a top contributing factor to the engagement, retention and reputation of the company.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 28 Jun 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Introducing: Culturecruit]]></title>
      <link>https://www.jhspecialty.com/blog/culturecruit</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/culturecruit</guid>
      <description><![CDATA[The success of our unique approach to recruiting has led to a new brand name under the JH umbrella.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 21 Jun 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Memorable Projects]]></title>
      <link>https://www.jhspecialty.com/blog/memorable-projects</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/memorable-projects</guid>
      <description><![CDATA[We work on hundreds of projects every year. We asked a few JH team members to share one project that really stood out to them.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Jun 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Greatest Companies To Work For 2023]]></title>
      <link>https://www.jhspecialty.com/blog/greatest-companies-to-work-for-2023</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/greatest-companies-to-work-for-2023</guid>
      <description><![CDATA[JH achieves international recognition from PPAI.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 12 Jun 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Havin' Fun in the Sun!]]></title>
      <link>https://www.jhspecialty.com/blog/havin-fun-in-the-sun</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/havin-fun-in-the-sun</guid>
      <description><![CDATA[Planning an outdoor event? Here are some promotional product ideas to enhance your summer outing!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 07 Jun 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Website Refresh: AALCO Distributing Co.]]></title>
      <link>https://www.jhspecialty.com/blog/website-refresh-aalco-distributing-co</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/website-refresh-aalco-distributing-co</guid>
      <description><![CDATA[JH designed and developed the AALCO site 10 years ago, and some elements withstood the test of time, but others needed to go to make way for more important and more relevant information.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 24 May 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Updating Old Content]]></title>
      <link>https://www.jhspecialty.com/blog/updating-old-content</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/updating-old-content</guid>
      <description><![CDATA[Updating old page content helps keep your website relevant and up to date with the latest information. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 17 May 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Our First 90 Days]]></title>
      <link>https://www.jhspecialty.com/blog/first-90-days-at-JH</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/first-90-days-at-JH</guid>
      <description><![CDATA[Starting a new job isn't easy. So we asked our two new Account Managers Zach &amp; Marty to share their first 90 day experience at JH.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 10 May 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Enhancing UX with Heat Maps]]></title>
      <link>https://www.jhspecialty.com/blog/heat-maps</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/heat-maps</guid>
      <description><![CDATA[Heat maps help identify problems with website structure by collecting metrics on user clicks, scrolling, and hovering.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 03 May 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Giddy Up and Grow... with Promo!]]></title>
      <link>https://www.jhspecialty.com/blog/giddy-up-and-grow-with-promo</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/giddy-up-and-grow-with-promo</guid>
      <description><![CDATA[Learn how the 2023 Spherion National Meeting was brought to life with promo!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 26 Apr 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The New 'E' in 'E-E-A-T']]></title>
      <link>https://www.jhspecialty.com/blog/the-new-e-in-e-e-a-t</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-new-e-in-e-e-a-t</guid>
      <description><![CDATA[Google has introduced new ranking factors in their E-E-A-T guidelines.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 19 Apr 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Getting Reviews on Google]]></title>
      <link>https://www.jhspecialty.com/blog/getting-reviews-on-google</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/getting-reviews-on-google</guid>
      <description><![CDATA[Learn about the importance of Google Reviews and how you can increase your brand reputation online  ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 12 Apr 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Think Before You Launch]]></title>
      <link>https://www.jhspecialty.com/blog/think-before-you-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/think-before-you-launch</guid>
      <description><![CDATA[Before you hit &quot;launch&quot; make sure you consider these key factors for website success]]></description>
      <category>Design &amp; Development</category>
      <category>Website Launch</category>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 05 Apr 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Keyword Research - The Tools of the Trade]]></title>
      <link>https://www.jhspecialty.com/blog/keyword-research-the-tools-of-the-trade</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/keyword-research-the-tools-of-the-trade</guid>
      <description><![CDATA[Keyword research is the study of user search queries use in search engines and provides insights about your target audience.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 22 Mar 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Why Choose MOCE? ]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-moce</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-moce</guid>
      <description><![CDATA[MOCE is our ecommerce platform. With all the options available out-of-the-box, why should your business choose MOCE?]]></description>
      <category>Design &amp; Development</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 15 Mar 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Meet The Teams]]></title>
      <link>https://www.jhspecialty.com/blog/meet-the-teams</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/meet-the-teams</guid>
      <description><![CDATA[While JH is one big team, there are many teams here that people may not realize are hard at work behind your project. ]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 08 Mar 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[AI Content Creation]]></title>
      <link>https://www.jhspecialty.com/blog/ai-content-creation</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ai-content-creation</guid>
      <description><![CDATA[​There's no doubt about it, AI content creation is the topic of conversation right now. Many people are asking questions, and we've got the answers!]]></description>
      <category>Tech Talk</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 01 Mar 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What is Domain Authority?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-domain-authority</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-domain-authority</guid>
      <description><![CDATA[Learn more about the correlation between Domain Authority (DA) and your search rankings.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>John Henry</dc:creator>
      <author>john@jhspecialty.com (John Henry)</author>
      <pubDate>Wed, 22 Feb 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Digital Marketing Certifications]]></title>
      <link>https://www.jhspecialty.com/blog/Digital-Marketing-Certifications</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Digital-Marketing-Certifications</guid>
      <description><![CDATA[Digital Marketing Certifications are useful and readily available ways to gain insight into Digital Marketing and showcase your knowledge.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 15 Feb 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[7 Reasons Why It Is Great to Work at JH]]></title>
      <link>https://www.jhspecialty.com/blog/7-reasons-why-it-is-great-to-work-at-JH</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/7-reasons-why-it-is-great-to-work-at-JH</guid>
      <description><![CDATA[At JH, we remind ourselves everyday what we stand for, the foundation we’re built on, and put our best foot forward in everything we do. ]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 08 Feb 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What's New in Promo in 2023]]></title>
      <link>https://www.jhspecialty.com/blog/whats-new-in-promo</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/whats-new-in-promo</guid>
      <description><![CDATA[Our promo team travelled to the PPAI Expo in Las Vegas and got a sneak peek at some new promotional products from hundreds of suppliers.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Feb 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Business Profile Verification]]></title>
      <link>https://www.jhspecialty.com/blog/google-business-profile-verification</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-business-profile-verification</guid>
      <description><![CDATA[Get your Google Business Profile verified to better showcase your business information online]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 25 Jan 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Brand Awareness Campaigns - The Digital Bullhorn]]></title>
      <link>https://www.jhspecialty.com/blog/brand-awareness-campaigns-keeping-your-brand-top-of-mind</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/brand-awareness-campaigns-keeping-your-brand-top-of-mind</guid>
      <description><![CDATA[How to keep your brand top of mind while funneling more people into your sales pipeline.]]></description>
      <category>Marketing</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 18 Jan 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Are Email Opt Outs Bad?]]></title>
      <link>https://www.jhspecialty.com/blog/are-email-opt-outs-bad</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/are-email-opt-outs-bad</guid>
      <description><![CDATA[One metric you can track with your email campaigns is opt outs. But are email opt outs good or bad? Let's investigate.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 11 Jan 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2023 Trends to Watch]]></title>
      <link>https://www.jhspecialty.com/blog/2023-trends-to-watch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2023-trends-to-watch</guid>
      <description><![CDATA[Here are four trends that we are closely watching in 2023.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 04 Jan 2023 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2022: Countdown 5-1]]></title>
      <link>https://www.jhspecialty.com/blog/5-1-of-2022</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/5-1-of-2022</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2022. See which posts ranked 5-1.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 28 Dec 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2022: Countdown 10-6]]></title>
      <link>https://www.jhspecialty.com/blog/10-6-of-2022</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/10-6-of-2022</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2022. See which posts ranked 10-6.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 21 Dec 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Top 5 Promo Products for 2022]]></title>
      <link>https://www.jhspecialty.com/blog/top-5-promo-products-for-2022</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/top-5-promo-products-for-2022</guid>
      <description><![CDATA[Looking back at our top promo products sold in 2022, 5 of them stood out from the rest. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Dec 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Goals Achieved in 2022]]></title>
      <link>https://www.jhspecialty.com/blog/goals-achieved-in-2022</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/goals-achieved-in-2022</guid>
      <description><![CDATA[A look back at some of our team's noteworthy accomplishments in 2022]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 07 Dec 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What We Learned on TikTok]]></title>
      <link>https://www.jhspecialty.com/blog/what-we-learned-on-tiktok</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-we-learned-on-tiktok</guid>
      <description><![CDATA[We spent a year focusing on TikTok. See what we learned along the way.]]></description>
      <category>Social Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 30 Nov 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Sharetec Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/sharetec-launches-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/sharetec-launches-new-website</guid>
      <description><![CDATA[Sharetec needed a website that would support their goals for growth, and their 9-year-old website wasn’t going to cut it.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Nov 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Simple Tips for Writing in Digital Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/simple-tips-for-writing-in-digital-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/simple-tips-for-writing-in-digital-marketing</guid>
      <description><![CDATA[Content for your website is good. But writing content with the correct tone, voice and SEO practices is even better! ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 16 Nov 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The One Thing Your Website is Missing]]></title>
      <link>https://www.jhspecialty.com/blog/the-one-thing-your-website-is-missing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-one-thing-your-website-is-missing</guid>
      <description><![CDATA[Web forms can do so many valuable things for your website and provide a large return on a small investment.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Nov 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Holiday Gift Guide 2022]]></title>
      <link>https://www.jhspecialty.com/blog/jh-holiday-gift-guide-2022</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-holiday-gift-guide-2022</guid>
      <description><![CDATA[Our promo sales team has their favorite gifts for 2022 to add to your wish list this holiday season.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 02 Nov 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How to Build a Social Following]]></title>
      <link>https://www.jhspecialty.com/blog/How-to-Build-a-Social-Following</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/How-to-Build-a-Social-Following</guid>
      <description><![CDATA[Learn how to build a follower base for your new social account and cement your brands presence on social media. ]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 26 Oct 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Analytics 4 - What is It, What's Changing, and How Does it Affect Me?]]></title>
      <link>https://www.jhspecialty.com/blog/Google-Analytics-4</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Google-Analytics-4</guid>
      <description><![CDATA[Learn what Google Analytics 4 is, what’s changing and how your business can prepare for the shifting landscape of Google Analytics.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 19 Oct 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[You've Got to Be Kitting!]]></title>
      <link>https://www.jhspecialty.com/blog/gift-kits</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/gift-kits</guid>
      <description><![CDATA[Gift giving can happen all year round and is enhanced by creating a custom kit of items.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Oct 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What You Missed at HubSpot Inbound 2022]]></title>
      <link>https://www.jhspecialty.com/blog/hubspot-inbound-2022-recap</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/hubspot-inbound-2022-recap</guid>
      <description><![CDATA[Learn the hot topics discussed at this year's conference if you weren't able to attend.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 05 Oct 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[6 Strategies to Create Holiday Retail Success in 2022]]></title>
      <link>https://www.jhspecialty.com/blog/holiday-retail-success-2022</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/holiday-retail-success-2022</guid>
      <description><![CDATA[We've got 6 strategies to try out this holiday season to guarantee success with your retail business.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 28 Sep 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Local SEO Tips]]></title>
      <link>https://www.jhspecialty.com/blog/local-seo-tips</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/local-seo-tips</guid>
      <description><![CDATA[Utilizing your Google Business Profile and other online directories is the first step towards building your local SEO strategy.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 21 Sep 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Rules of Email Engagement]]></title>
      <link>https://www.jhspecialty.com/blog/rules-of-email-engagement</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/rules-of-email-engagement</guid>
      <description><![CDATA[Sending emails can be tricky business if you aren't following the rules. Learn what you should be doing and shouldn't be doing to stay compliant. ]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 14 Sep 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Team Members &amp; The Enneagram]]></title>
      <link>https://www.jhspecialty.com/blog/jh-by-the-enneagram</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-by-the-enneagram</guid>
      <description><![CDATA[JH team members take the enneagram test and the results were a little surprising!]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 07 Sep 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A Client Guide to Wireframes]]></title>
      <link>https://www.jhspecialty.com/blog/wireframes</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/wireframes</guid>
      <description><![CDATA[Website wireframes are an essential part of the project process. This quick guide will establish what they are, the types of wireframes, why we use them, and everything else you need to know about wireframing.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 31 Aug 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Changing Landscape of Data Security and Privacy]]></title>
      <link>https://www.jhspecialty.com/blog/data-security-and-privacy</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/data-security-and-privacy</guid>
      <description><![CDATA[John Henry, JH CEO and Owner, along with ​Justin Molitoris, ​Barrett McNagny attorney, hosted a webinar on data security and privacy.]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 24 Aug 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Which SEO and SEM Metrics Are Important to Track?]]></title>
      <link>https://www.jhspecialty.com/blog/which-seo-and-sem-metrics-are-important-to-track</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/which-seo-and-sem-metrics-are-important-to-track</guid>
      <description><![CDATA[There are so many numbers! But which ones actually matter? Let's dive in to the metrics that matter to your campaign and learn how to understand what they really mean.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 17 Aug 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Game On!]]></title>
      <link>https://www.jhspecialty.com/blog/outdoor-fun-and-games-with-your-logo</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/outdoor-fun-and-games-with-your-logo</guid>
      <description><![CDATA[Let your brand shine outside of the office with games, coolors and more.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 10 Aug 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Life After the Website Launch]]></title>
      <link>https://www.jhspecialty.com/blog/post-website-launch-campaigns</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/post-website-launch-campaigns</guid>
      <description><![CDATA[Congratulations on launching your website! Do you have a plan for what happens next?]]></description>
      <category>Website Launch</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 27 Jul 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What Is a Google Performance Max Campaign?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-a-google-max-performance-campaign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-a-google-max-performance-campaign</guid>
      <description><![CDATA[A new campaign type is now available. Find out what it is and if you should be using it in your marketing strategy.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Alex Baker</dc:creator>
      <author>alex.baker@jhspecialty.com (Alex Baker)</author>
      <pubDate>Wed, 27 Jul 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Wombat Juice vs Drupal]]></title>
      <link>https://www.jhspecialty.com/blog/wombat-juice-vs-drupal</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/wombat-juice-vs-drupal</guid>
      <description><![CDATA[Exploring the differences between a Wombat Juice website and a Drupal website.]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 20 Jul 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What Is TikTok?]]></title>
      <link>https://www.jhspecialty.com/blog/your-business-and-tik-tok</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/your-business-and-tik-tok</guid>
      <description><![CDATA[We're sharing our knowledge and tips on how to successfully promote your business on TikTok. You won't believe some of these stats!]]></description>
      <category>Social Media</category>
      <dc:creator>Carissa Castilleja</dc:creator>
      <author>carissa.castilleja@jhspecialty.com (Carissa Castilleja)</author>
      <pubDate>Wed, 13 Jul 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Breyden Products Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/breyden-products-launches-new-site</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/breyden-products-launches-new-site</guid>
      <description><![CDATA[When building a new website you get a chance to &quot;blow up&quot; the old site, see how Breyden did just that with their new site build.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 06 Jul 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How Often Should You Update Your Website Content?]]></title>
      <link>https://www.jhspecialty.com/blog/frequency-of-content-updates</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/frequency-of-content-updates</guid>
      <description><![CDATA[Keeping your website updated is essential for your site to continue to be found in search results.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 29 Jun 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[3 Email Trends You Can Try Right Now]]></title>
      <link>https://www.jhspecialty.com/blog/three-email-trends-to-try</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/three-email-trends-to-try</guid>
      <description><![CDATA[With email marketing more popular than ever, it leaves businesses wondering ... how can brand emails stand out?]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 22 Jun 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Positive Power of Promo Products]]></title>
      <link>https://www.jhspecialty.com/blog/positive-power-of-promo-products</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/positive-power-of-promo-products</guid>
      <description><![CDATA[The promotional products industry is evolving into an industry that is trendy, fashionable, and fun, but also into an industry that is sustainable, eco-friendly, and impactful.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 15 Jun 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Community Involvement]]></title>
      <link>https://www.jhspecialty.com/blog/JH-in-the-community</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/JH-in-the-community</guid>
      <description><![CDATA[How JH employees get involved in our community]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 08 Jun 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[PSP Seals Launches New Ecommerce Website]]></title>
      <link>https://www.jhspecialty.com/blog/psp-seals-launches-ecommerce-site</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/psp-seals-launches-ecommerce-site</guid>
      <description><![CDATA[Unique business challenges lead to a unique solution with this new ecommerce build. ]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Jun 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What's the Difference Between SEO and SEM?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-the-difference-between-seo-and-sem</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-the-difference-between-seo-and-sem</guid>
      <description><![CDATA[Many people use these acronyms interchangeably, but they are different. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 25 May 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What is Google Shopping?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-google-shopping</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-google-shopping</guid>
      <description><![CDATA[Breaking down the basics of Google Shopping including the benefits and how to get started.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 18 May 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Wombat Juice vs WordPress]]></title>
      <link>https://www.jhspecialty.com/blog/wombat-juice-vs-wordpress</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/wombat-juice-vs-wordpress</guid>
      <description><![CDATA[Exploring the differences between building a site on Wombat Juice versus on WordPress.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 11 May 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Tools of the Trade]]></title>
      <link>https://www.jhspecialty.com/blog/communication-tools</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/communication-tools</guid>
      <description><![CDATA[There's an app for that - literally there's an app for everything these days and we use plenty of them!]]></description>
      <category>Tech Talk</category>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 04 May 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[8 Questions Designers Ask Clients]]></title>
      <link>https://www.jhspecialty.com/blog/questions-designers-ask</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/questions-designers-ask</guid>
      <description><![CDATA[Is the design discovery meeting something to dread?]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 27 Apr 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Search Engines]]></title>
      <link>https://www.jhspecialty.com/blog/search-engines</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/search-engines</guid>
      <description><![CDATA[A look at what search engines people prefer and what your customers are using to find you.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 20 Apr 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo Products Work]]></title>
      <link>https://www.jhspecialty.com/blog/promo-products-work</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-products-work</guid>
      <description><![CDATA[What makes promotional products different than any other method of advertising? Let’s talk about it!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 13 Apr 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Types of Influencers]]></title>
      <link>https://www.jhspecialty.com/blog/types-of-influencers</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/types-of-influencers</guid>
      <description><![CDATA[When it comes to influencer marketing, we have you covered on utilizing influencers' authority and trusting them to market your brand. But you may not know the different types of influencers and their respective benefits.]]></description>
      <category>Social Media</category>
      <dc:creator>Nathan Kaiser</dc:creator>
      <author>nathan.kaiser@jhspecialty.com (Nathan Kaiser)</author>
      <pubDate>Wed, 06 Apr 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Benefits of Working with a Google Partner Agency]]></title>
      <link>https://www.jhspecialty.com/blog/google-partner-agency</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-partner-agency</guid>
      <description><![CDATA[JH as been a Google Partner since the program launched in 2013.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 30 Mar 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What Is Wombat Juice?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-wombat-juice</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-wombat-juice</guid>
      <description><![CDATA[If you've worked with JH on a website project you've likely heard the term &quot;Wombat Juice&quot;. ]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Mar 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Creating Effective Landing Pages]]></title>
      <link>https://www.jhspecialty.com/blog/creating-effective-landing-pages</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/creating-effective-landing-pages</guid>
      <description><![CDATA[Crafting an effective landing page can mean the difference between having a lead or having people leave your site.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Mar 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Show Off Your Desk Space]]></title>
      <link>https://www.jhspecialty.com/blog/show-off-your-desk-space</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/show-off-your-desk-space</guid>
      <description><![CDATA[Can you guess which desk belongs to which JH employee?]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Mar 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Practices for Social Videos]]></title>
      <link>https://www.jhspecialty.com/blog/best-practices-for-social-videos</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/best-practices-for-social-videos</guid>
      <description><![CDATA[Follow these four tips to make your videos stand out on social media.]]></description>
      <category>Social Media</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 02 Mar 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Websites from Concept to Completion]]></title>
      <link>https://www.jhspecialty.com/blog/websites-from-concept-to-completion</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/websites-from-concept-to-completion</guid>
      <description><![CDATA[A website doesn't just magically appear on the internet. Here at JH, we take a 6-step approach to building websites.]]></description>
      <category>Website Launch</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 23 Feb 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Don't Let Change &amp; Perfection Hold You Back]]></title>
      <link>https://www.jhspecialty.com/blog/dont-let-change-and-perfection-hold-you-back</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/dont-let-change-and-perfection-hold-you-back</guid>
      <description><![CDATA[CEO and Owner, John Henry, discusses how change can be uncomfortable and perfection is paralyzing in the February 2022 issue of The Hardware Connection.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 11 Feb 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Naturally It's Clean Launches New Ecommerce Site]]></title>
      <link>https://www.jhspecialty.com/blog/naturally-its-clean-launches-new-ecommerce-site</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/naturally-its-clean-launches-new-ecommerce-site</guid>
      <description><![CDATA[See how a new MOCE ecommerce website is helping Naturally It's Clean to sell it's cleaning products nationwide.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Feb 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Full Color Decoration]]></title>
      <link>https://www.jhspecialty.com/blog/full-color-decoration</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/full-color-decoration</guid>
      <description><![CDATA[One of the largest takeaways from this year’s PPAI Show was the newly advanced decorating techniques for apparel and promo products.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 02 Feb 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Ecommerce Pre-Shopping]]></title>
      <link>https://www.jhspecialty.com/blog/ecommerce-preshopping</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ecommerce-preshopping</guid>
      <description><![CDATA[Consumers are engaging in webrooming, or researching online before buying in stores, find out what this means for your business.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 26 Jan 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Business Profile Must Dos]]></title>
      <link>https://www.jhspecialty.com/blog/google-business-profile-must-dos</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-business-profile-must-dos</guid>
      <description><![CDATA[Here are four things you should be doing on your Google Business Profile.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 19 Jan 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Net Promoter Score]]></title>
      <link>https://www.jhspecialty.com/blog/net-promoter-score</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/net-promoter-score</guid>
      <description><![CDATA[Net Promoter Score or NPS, is a tool we use to keep track of client satisfaction. Learn more about why and how we use this one question survey.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Jan 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2022 Trends to Watch]]></title>
      <link>https://www.jhspecialty.com/blog/2022-trends-to-watch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2022-trends-to-watch</guid>
      <description><![CDATA[Here are five trends that we are closely watching in 2022.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 05 Jan 2022 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2021: Countdown 5-1]]></title>
      <link>https://www.jhspecialty.com/blog/5-1-of-2021</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/5-1-of-2021</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2021. See which posts ranked 5-1.]]></description>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 22 Dec 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best of 2021: Countdown 10-6]]></title>
      <link>https://www.jhspecialty.com/blog/10-6-of-2021</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/10-6-of-2021</guid>
      <description><![CDATA[We're counting down the top 10 blog posts of 2021. See which posts ranked 10-6.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 15 Dec 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Childhood Dream Jobs]]></title>
      <link>https://www.jhspecialty.com/blog/childhood-dream-jobs</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/childhood-dream-jobs</guid>
      <description><![CDATA[Did your childhood dream job turn into a reality? For most, adulthood isn't what we expected as an elementary kid, but let's have some fun and take a stroll down memory lane.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 08 Dec 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Get to Know LinkedIn Ads]]></title>
      <link>https://www.jhspecialty.com/blog/linkedin-ads</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/linkedin-ads</guid>
      <description><![CDATA[These days it seems like everyone is advertising on Facebook and Google. However, there is one often-overlooked platform that is finally getting the recognition it deserves.]]></description>
      <category>Social Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Dec 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[John Henry Discusses the Instant Gratification of Ecommerce]]></title>
      <link>https://www.jhspecialty.com/blog/the-hardware-connection-instant-gratification</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-hardware-connection-instant-gratification</guid>
      <description><![CDATA[CEO and Owner, John Henry, discusses how brick and mortar businesses can disrupt the marketplace ecommerce options in the November 2021 issue of The Hardware Connection.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 23 Nov 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Mobile Scroll]]></title>
      <link>https://www.jhspecialty.com/blog/continuous-scroll-google-update</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/continuous-scroll-google-update</guid>
      <description><![CDATA[Google's mobile search is getting a much improved enhancement.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 17 Nov 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Redesigning Product Packaging]]></title>
      <link>https://www.jhspecialty.com/blog/redesigning-product-packaging</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/redesigning-product-packaging</guid>
      <description><![CDATA[As a business owner, designer, marketing specialist, or any other position in a product-based business, how do you know if it is time to redesign your product packaging? What are design aspects to keep in mind when redesigning packaging?]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 10 Nov 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[New Brand Breakdown]]></title>
      <link>https://www.jhspecialty.com/blog/jh-brand</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-brand</guid>
      <description><![CDATA[We explain what went into making the new JH logo and some of the hidden symbolism.]]></description>
      <category>News</category>
      <category>Marketing</category>
      <category>JH Fun</category>
      <dc:creator>Josh Tuck</dc:creator>
      <author>josh.tuck@jhspecialty.com (Josh Tuck)</author>
      <pubDate>Wed, 03 Nov 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[5 Tips for Writing Killer Social Content]]></title>
      <link>https://www.jhspecialty.com/blog/five-tips-for-writing-social-content</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/five-tips-for-writing-social-content</guid>
      <description><![CDATA[We all know that having a social media presence is crucial for finding customers, but it can be challenging to write content that really stands out.]]></description>
      <category>Social Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 27 Oct 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Is Ecommerce Right For You?]]></title>
      <link>https://www.jhspecialty.com/blog/is-ecommerce-right-for-your-business</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/is-ecommerce-right-for-your-business</guid>
      <description><![CDATA[Discover if your B2B or B2C business needs an ecommerce website.]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 20 Oct 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[We’ve got some big news.]]></title>
      <link>https://www.jhspecialty.com/blog/logo-unveiling</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/logo-unveiling</guid>
      <description><![CDATA[Over the course of the last twenty-plus years, JH Specialty went from being a small promotional products business to a full-service web development and traditional marketing company. In recognition of this steady growth, John decided that the time had come for a new brand mark.]]></description>
      <category>Design &amp; Development</category>
      <category>News</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 13 Oct 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Email Privacy is Changing]]></title>
      <link>https://www.jhspecialty.com/blog/email-privacy-is-changing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/email-privacy-is-changing</guid>
      <description><![CDATA[The iOS 15 update is a big win for customer privacy, but will impact business' email marketing efforts.]]></description>
      <category>Tech Talk</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 06 Oct 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Bidding On Your Brand]]></title>
      <link>https://www.jhspecialty.com/blog/should-you-bid-on-your-brand</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/should-you-bid-on-your-brand</guid>
      <description><![CDATA[If you are running a Google Ad campaign you've had to decide, should I have a campaign or ad group dedicated to bidding on your own brand name? ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 29 Sep 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Plan Ahead for Gift Giving]]></title>
      <link>https://www.jhspecialty.com/blog/plan-ahead-for-gift-giving</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/plan-ahead-for-gift-giving</guid>
      <description><![CDATA[Ordering early and allowing for flexibility will be key factors in your promo product gift giving success this year.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 22 Sep 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Facebook Lead Ads Explained]]></title>
      <link>https://www.jhspecialty.com/blog/Facebook-Lead-Ads-Explained</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Facebook-Lead-Ads-Explained</guid>
      <description><![CDATA[Regardless of the industry or product they are selling, every business can benefit from having more qualified leads.]]></description>
      <category>Social Media</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 15 Sep 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Favorite / Most Used Apps]]></title>
      <link>https://www.jhspecialty.com/blog/favorite-and-most-used-apps</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/favorite-and-most-used-apps</guid>
      <description><![CDATA[As a technology-based marketing company we know a thing or two about apps. Hear which ones top the list for our team members.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 08 Sep 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Bishop Dwenger Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/bishop-dwenger-launches-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/bishop-dwenger-launches-new-website</guid>
      <description><![CDATA[JH designed and developed the previous Bishop Dwenger website in 2015. After six years it was time to make one major enhancement to the site ... make it mobile friendly.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Sep 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[In The Mix Featuring John Henry III]]></title>
      <link>https://www.jhspecialty.com/blog/john-henry-podcast-in-the-mix</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/john-henry-podcast-in-the-mix</guid>
      <description><![CDATA[Have you ever wondered how JH was started?  This podcast touches on an array of topics and has received positive feedback from listeners.  ]]></description>
      <category>News</category>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 25 Aug 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Leadership Training Goes Virtual]]></title>
      <link>https://www.jhspecialty.com/blog/leadership-training-goes-virtual</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/leadership-training-goes-virtual</guid>
      <description><![CDATA[See how we helped Cardinal Glass go from in-person training to custom online learning system designed and developed to their growing needs.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 18 Aug 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A/B Testing]]></title>
      <link>https://www.jhspecialty.com/blog/a-b-testing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/a-b-testing</guid>
      <description><![CDATA[You've probably heard the term A/B Testing. But what does it mean? Why would you use it? How do you even do it? Find the answers to these questions and more. ]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 11 Aug 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[5 Tips for Starting an SEO Campaign]]></title>
      <link>https://www.jhspecialty.com/blog/5-Tips-for-Starting-an-SEO-Campaign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/5-Tips-for-Starting-an-SEO-Campaign</guid>
      <description><![CDATA[An SEO Campaign can be difficult (and sometimes intimidating) to understand if you're not familiar with how it works and how it can affect your business. Here are some tips to keep in mind when investing in your own SEO campaign.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 04 Aug 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[My Experience as a Digital Marketing Intern]]></title>
      <link>https://www.jhspecialty.com/blog/digital-marketing-intern-experience</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/digital-marketing-intern-experience</guid>
      <description><![CDATA[Internships are a unique and special experience not many people get the opportunity of doing. Amongst several companies I could have chosen for an internship, I am super glad I chose to pursue JH to gain digital marketing and social media experience.]]></description>
      <category>News</category>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 28 Jul 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Stick 'em Up]]></title>
      <link>https://www.jhspecialty.com/blog/sticker-sheets</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/sticker-sheets</guid>
      <description><![CDATA[Custom sticker sheets are a fun way to share your brand with customers and potential customers. From schools to banks, everyone can get in on this trend.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 21 Jul 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[C2G Music Hall Gets New Life As Baker Street Centre]]></title>
      <link>https://www.jhspecialty.com/blog/c2g-gets-new-life-as-baker-street-centre</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/c2g-gets-new-life-as-baker-street-centre</guid>
      <description><![CDATA[While many businesses struggled to stay afloat during 2020, C2G Music Hall decided to take the time away from hosting large events and reinvent themselves.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Jul 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Is Remarketing Right for Your Business?]]></title>
      <link>https://www.jhspecialty.com/blog/is-remarketing-right-for-your-business</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/is-remarketing-right-for-your-business</guid>
      <description><![CDATA[Not every website visitor is going to land you a sale or a valuable conversion. But with Remarketing, you can re-engage with your past website visitors and acquire previously missed conversions. ]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 07 Jul 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Fonts 101]]></title>
      <link>https://www.jhspecialty.com/blog/fonts-101</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/fonts-101</guid>
      <description><![CDATA[If you have ever had to do any kind of school project, work presentation, social media post design, or any thing of the sort, you have probably run into that giant list of font options. Here's how to navigate it ...]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 30 Jun 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Questions to Ask about Your Social Management Strategy]]></title>
      <link>https://www.jhspecialty.com/blog/questions-to-ask-about-your-social-strategy</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/questions-to-ask-about-your-social-strategy</guid>
      <description><![CDATA[Learn some useful questions you should ask when partnering with a Marketing Agency.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>Harrison Diedrich</dc:creator>
      <author>harrison.diedrich@jhspecialty.com (Harrison Diedrich)</author>
      <pubDate>Wed, 23 Jun 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Saylor Products Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/saylor-launches-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/saylor-launches-new-website</guid>
      <description><![CDATA[Product-focused design drove the execution of this responsive website. Allowing users to find the product they needed was top priority.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Jun 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Productivity Tips]]></title>
      <link>https://www.jhspecialty.com/blog/productivity-tips</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/productivity-tips</guid>
      <description><![CDATA[“Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning, and focused effort.” — Paul J. Meyer]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Jun 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[John Henry Discusses Omnichannel Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/the-hardware-connection-omnichannel-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-hardware-connection-omnichannel-marketing</guid>
      <description><![CDATA[CEO and Owner, John Henry, answers the question &quot;Is an Omnichannel Experience Necessary for Your Customers?&quot; in the May/June 2021 issue of The Hardware Connection.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 04 Jun 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Paid Search Campaign Expectations]]></title>
      <link>https://www.jhspecialty.com/blog/paid-search-expectations</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/paid-search-expectations</guid>
      <description><![CDATA[You've heard that digital advertising is the way to go, but how do you know what you can really expect in ROI? Read and learn more about contributing and influencing factors that impact PPC campaigns. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 02 Jun 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Making Buttons Irresistible to Click]]></title>
      <link>https://www.jhspecialty.com/blog/making-buttons-irresistible-to-click</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/making-buttons-irresistible-to-click</guid>
      <description><![CDATA[Buttons are a fundamental tool for users to perform actions on a website. But what consists of a button, and how can you make sure your buttons serve their purpose while providing the best possible results?]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 26 May 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Secret Sauce to Answering Thousands of Customer Service Calls]]></title>
      <link>https://www.jhspecialty.com/blog/Secret-Sauce-Robots</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Secret-Sauce-Robots</guid>
      <description><![CDATA[Since we’re living in the era of launching cars into space, exploring the idea of sending pilgrims to inhabit Mars, and mining for things like digital money (instead of gold), it’s not far-fetched to believe that person on the other side of the chat box you’re talking to is really a robot.]]></description>
      <category>Tech Talk</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 19 May 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Summer Stand Outs]]></title>
      <link>https://www.jhspecialty.com/blog/summer-stand-outs</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/summer-stand-outs</guid>
      <description><![CDATA[Say goodbye to boring corporate colors and say hello to bright colors and patterns.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 12 May 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Are Bing Ads Relevant?]]></title>
      <link>https://www.jhspecialty.com/blog/are-bing-ads-relevant</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/are-bing-ads-relevant</guid>
      <description><![CDATA[Bing Advertising is often seen as a waste of money. However, it may be an appropriate way to supplement your PPC strategy. Read more to find out if advertising on Bing is right for you.  ]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 05 May 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[GDPR Compliance &amp; Your Website]]></title>
      <link>https://www.jhspecialty.com/blog/gdpr</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/gdpr</guid>
      <description><![CDATA[GDPR is not a new concept when comparing how rapidly things change in the internet world, but it's always worth coming back to for a full understanding to ensure your website is up to date. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 28 Apr 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Three Ways to Improve Customer Experience]]></title>
      <link>https://www.jhspecialty.com/blog/improve-customer-experience</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/improve-customer-experience</guid>
      <description><![CDATA[It is no secret that customer experience as a metric for success in business has continued to gain importance in the brick and mortar and the virtual landscapes.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 21 Apr 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Local Service, Local Feel]]></title>
      <link>https://www.jhspecialty.com/blog/local-service-local-feel</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/local-service-local-feel</guid>
      <description><![CDATA[As a local service provider you need to connect with your local audience. Visual elements can help to create that connection.]]></description>
      <category>Design &amp; Development</category>
      <category>Website Launch</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Apr 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Did iOS 14 Make Facebook Advertising Obsolete?]]></title>
      <link>https://www.jhspecialty.com/blog/Is-Facebook-Marketing-Obselete</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Is-Facebook-Marketing-Obselete</guid>
      <description><![CDATA[Aside from being Apple’s biggest update, iOS 14 has been a hot topic recently, especially when it comes to Facebook advertising.   

But, what exactly does this update mean for brands and advertisers? Should you be freaking out? Do you need to reallocate your budget to a different social platform? 

Calm the alarms and learn what steps you should be taking if you're a brand advertising on Facebook. ]]></description>
      <category>Tech Talk</category>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 07 Apr 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[10 Reasons Why Digital Marketing is Vital to Your Website ]]></title>
      <link>https://www.jhspecialty.com/blog/why-digital-marketing-is-vital-to-your-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/why-digital-marketing-is-vital-to-your-website</guid>
      <description><![CDATA[Come learn why digital marketing is a necessity for businesses of all sizes, and how highly effective it is in today’s world.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 31 Mar 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Pick N Pack App Launch]]></title>
      <link>https://www.jhspecialty.com/blog/pick-n-pack-app-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/pick-n-pack-app-launch</guid>
      <description><![CDATA[With the rise of online ordering and curbside or in-store pick up, independent hardware stores affiliated with Do it Best needed a way to process orders timely, accurately and provide a best in class experience to their customers.]]></description>
      <category>Earned Media</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 24 Mar 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Playlists for Work Tasks]]></title>
      <link>https://www.jhspecialty.com/blog/playlists-for-work-tasks</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/playlists-for-work-tasks</guid>
      <description><![CDATA[Our web team is a very diverse and talented group of folks that wanted to share their musical tastes in a well-blended mashup of music for you.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 10 Mar 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Tie Dye Promos You Must See]]></title>
      <link>https://www.jhspecialty.com/blog/tie-dye-promos</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/tie-dye-promos</guid>
      <description><![CDATA[A swirl of colors awaits with these newly released tie dye promotional products.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 03 Mar 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[5 Tips for Email Sending Success]]></title>
      <link>https://www.jhspecialty.com/blog/email-sending-tips</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/email-sending-tips</guid>
      <description><![CDATA[With the 269 billion emails that are being sent per day, how do you stand out?]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 24 Feb 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[10 Simple (But Important) Things to Remember When Managing your Digital Reputation]]></title>
      <link>https://www.jhspecialty.com/blog/Manage-Your-Digital-Reputation</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Manage-Your-Digital-Reputation</guid>
      <description><![CDATA[2020 taught us lots of life lessons, it also substantially impacted the way we work, eat, shop, interact, learn, and do business.  The key to managing your digital reputation is to never stop.  I don’t mean setting your alarm for 1 am, 3 am, 5 am, and every hour in between - just keep up on the upkeep.  Make a conscious effort to invest in your customers and employees from the ground up and do your part to treat others the way you’d like to be treated. ]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 17 Feb 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Non-Profit Fundraising in a Pandemic Era ]]></title>
      <link>https://www.jhspecialty.com/blog/non-profit-fundraising-in-a-pandemic-era</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/non-profit-fundraising-in-a-pandemic-era</guid>
      <description><![CDATA[For organizations who have historically relied on live, in-person events to help raise awareness and fund develop, many have had to pivot and creatively solve this unique challenge.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>Patrick Florea</dc:creator>
      <author>pflorea@jhspecialty.com (Patrick Florea)</author>
      <pubDate>Wed, 10 Feb 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How User Engagement Impacts SEO]]></title>
      <link>https://www.jhspecialty.com/blog/user-engagement-seo</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/user-engagement-seo</guid>
      <description><![CDATA[Did you know that creating content users interact with can have a positive impact on your SEO? How can you optimize your website to create more meaningful interactions and how does that affect your SEO? Read the article to learn more. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 03 Feb 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A New Approach to Recruiting]]></title>
      <link>https://www.jhspecialty.com/blog/new-approach-to-recruiting</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/new-approach-to-recruiting</guid>
      <description><![CDATA[Employee recruitment is changing, regardless of the industry and geographic location of a business. Finding employees has become a constant battle for employers.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 27 Jan 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google's Algorithm Updates Explained ]]></title>
      <link>https://www.jhspecialty.com/blog/Googles-Algorithm-History</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Googles-Algorithm-History</guid>
      <description><![CDATA[A review of the largest changes to Google's Algorithm, how they impacted your website's organic ranking position, and what you can do to recover. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 20 Jan 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What's New with Sustainable Apparel]]></title>
      <link>https://www.jhspecialty.com/blog/new-sustainable-apparel</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/new-sustainable-apparel</guid>
      <description><![CDATA[From jackets to beanies, the options for sustainable apparel are continuing to grow.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 13 Jan 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2021: The Year of Video]]></title>
      <link>https://www.jhspecialty.com/blog/2021-the-year-of-video</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2021-the-year-of-video</guid>
      <description><![CDATA[If you are looking for one way to make a difference in your marketing this year, go with video!]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 06 Jan 2021 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo Industry Focus: Technology]]></title>
      <link>https://www.jhspecialty.com/blog/promo-industry-focus-technology</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-industry-focus-technology</guid>
      <description><![CDATA[Even if you aren't a technology-based company, you may enjoy one of these promo products for your customers or employees.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 16 Dec 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[8 Simple Ways to Provide the Best Ecommerce Experience ]]></title>
      <link>https://www.jhspecialty.com/blog/provide-the-best-customer-experience</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/provide-the-best-customer-experience</guid>
      <description><![CDATA[Retailers are competing for the biggest piece of the ecommerce pie - our email inboxes tell that story well. But have we thought about what a top-notch customer experience in e-commerce looks like?]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Dec 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What We're Watching]]></title>
      <link>https://www.jhspecialty.com/blog/what-we-are-watching</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-we-are-watching</guid>
      <description><![CDATA[We are talking TV, movies, documentaries ... anything binge-worthy to get you through the cold winter months.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 02 Dec 2020 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Guide to Beanies]]></title>
      <link>https://www.jhspecialty.com/blog/guide-to-beanies</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/guide-to-beanies</guid>
      <description><![CDATA[Topping off our holiday gift guide with beanies. And no, not beanie babies.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 23 Nov 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Guide to Car Kits]]></title>
      <link>https://www.jhspecialty.com/blog/guide-to-car-kits</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/guide-to-car-kits</guid>
      <description><![CDATA[Show your employees or customers you care with a way to keep them safe all year round.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 16 Nov 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Guide to Personalized Drinkware]]></title>
      <link>https://www.jhspecialty.com/blog/guide-to-personalized-drinkware</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/guide-to-personalized-drinkware</guid>
      <description><![CDATA[Think of this as Mom writing your name in your clothes before she sent you to camp. Nobody is stealing your cup if it's got your name on it!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 09 Nov 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Guide to Custom Socks]]></title>
      <link>https://www.jhspecialty.com/blog/guide-to-custom-socks</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/guide-to-custom-socks</guid>
      <description><![CDATA[Classically corporate, sporty trends, and a little surprise all await you in this gift guide dedicated to keeping your toes warm.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 02 Nov 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What Shoppers Need You To Know]]></title>
      <link>https://www.jhspecialty.com/blog/what-shoppers-need-you-to-know</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-shoppers-need-you-to-know</guid>
      <description><![CDATA[We're giving you a sneak peek into the mind of an e-commerce shopper.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 28 Oct 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Reminder: Google My Business Is Still Important]]></title>
      <link>https://www.jhspecialty.com/blog/reminder-to-check-your-gmb-listing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/reminder-to-check-your-gmb-listing</guid>
      <description><![CDATA[Come find out what's new for posts, why images are so important and how you can have peace of mind while eating turkey this year.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 21 Oct 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Hattersley &amp; Sons Logo &amp; Website]]></title>
      <link>https://www.jhspecialty.com/blog/hattersley-logo-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/hattersley-logo-website</guid>
      <description><![CDATA[A look at the process behind re-branding a commercial HVAC company and how we helped them move into the residential sector for the first time in 160 years.]]></description>
      <category>Design &amp; Development</category>
      <category>Website Launch</category>
      <dc:creator>Josh Tuck</dc:creator>
      <author>josh.tuck@jhspecialty.com (Josh Tuck)</author>
      <pubDate>Tue, 13 Oct 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo Industry Focus: Finance / Home]]></title>
      <link>https://www.jhspecialty.com/blog/promo-industry-focus-finance-home</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-industry-focus-finance-home</guid>
      <description><![CDATA[If you are in the home, financial or insurance industries, here are some ideas for your next promotional product purchase.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 07 Oct 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Nine Things I Learned Designing 192 Hardware Store Websites]]></title>
      <link>https://www.jhspecialty.com/blog/nine-things-learned-designing-192-sites</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/nine-things-learned-designing-192-sites</guid>
      <description><![CDATA[]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Josh Tuck</dc:creator>
      <author>josh.tuck@jhspecialty.com (Josh Tuck)</author>
      <pubDate>Wed, 30 Sep 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[DIB Site Launches]]></title>
      <link>https://www.jhspecialty.com/blog/DIB-Site-Launches</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/DIB-Site-Launches</guid>
      <description><![CDATA[]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Sep 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How to Spend Less Time Managing Your Social Accounts]]></title>
      <link>https://www.jhspecialty.com/blog/how-to-spend-less-time-managing-your-social-accounts</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/how-to-spend-less-time-managing-your-social-accounts</guid>
      <description><![CDATA[Are you spending more time on social media to manage your business page than you want? Check out these ideas to save time every month!]]></description>
      <category>Social Media</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 23 Sep 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What We're Eating]]></title>
      <link>https://www.jhspecialty.com/blog/what-we-are-eating</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-we-are-eating</guid>
      <description><![CDATA[Seven team members share their favorite eats in Fort Wayne. ]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Sep 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Meters with a Mission]]></title>
      <link>https://www.jhspecialty.com/blog/meters-with-a-mission</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/meters-with-a-mission</guid>
      <description><![CDATA[Retired parking meters are given a new purpose, helping local nonprofits.]]></description>
      <category>News</category>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Sep 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Hold On To That Visitor]]></title>
      <link>https://www.jhspecialty.com/blog/Attention-Grabbing-Headlines</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Attention-Grabbing-Headlines</guid>
      <description><![CDATA[You have 15 seconds or less to make an impression on a website. That means your headlines better be catchy, your images captivating, and your content easily digestible.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 02 Sep 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Marketing in 140 Characters]]></title>
      <link>https://www.jhspecialty.com/blog/marketing-in-140-characters</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/marketing-in-140-characters</guid>
      <description><![CDATA[What is marketing? See the definitions provided by JH team members, done tweet style.]]></description>
      <category>Marketing</category>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 26 Aug 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Benefits of Diversification]]></title>
      <link>https://www.jhspecialty.com/blog/The-Benefits-of-Diversification</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/The-Benefits-of-Diversification</guid>
      <description><![CDATA[​John Henry III, founder and CEO, was asked by Counselor Magazine to provide insight into the JH product make-up for their 2020 State of the Industry report titled, &quot;SOI 2020: The Benefits of Diversification&quot;.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 19 Aug 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Inclusive Design]]></title>
      <link>https://www.jhspecialty.com/blog/inclusive-design</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/inclusive-design</guid>
      <description><![CDATA[Many people are unfamiliar with the term “inclusive design,” it’s a term you don’t hear very often during the process of creating a new website. So, what is it?]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Aug 2020 00:00:00 +0000</pubDate>
    </item>
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      <title><![CDATA[Promo Industry Focus: Education]]></title>
      <link>https://www.jhspecialty.com/blog/promo-industry-focus-education</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-industry-focus-education</guid>
      <description><![CDATA[It's back to school time! Whether you use your school name or mascot, we have ideas on what to brand this school year.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 05 Aug 2020 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Face Masks]]></title>
      <link>https://www.jhspecialty.com/blog/face-masks</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/face-masks</guid>
      <description><![CDATA[Ohio and Indiana announced last week that face masks would be mandatory state wide. This has put many in a scramble to figure out how to comply while at the office. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 29 Jul 2020 00:00:00 +0000</pubDate>
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    <item>
      <title><![CDATA[Password Managers]]></title>
      <link>https://www.jhspecialty.com/blog/password-managers</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/password-managers</guid>
      <description><![CDATA[The average person has 70-80 passwords, it's no wonder people reuse the same password over and over again.]]></description>
      <category>Tech Talk</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 22 Jul 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[White Space Isn't Wasted Space]]></title>
      <link>https://www.jhspecialty.com/blog/white-space-isnt-wasted-space</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/white-space-isnt-wasted-space</guid>
      <description><![CDATA[White space is a valuable tool for the organization and the effectiveness of your website. How are you using blank space?]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Evan Sauers</dc:creator>
      <author>evan.sauers@jhspecialty.com (Evan Sauers)</author>
      <pubDate>Wed, 15 Jul 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Kingdom Builders Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/kingdom-builders-launches-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/kingdom-builders-launches-new-website</guid>
      <description><![CDATA[Good, beautiful, and true, were words that our team pulled out of our first design meeting with Mary Jo Parrish, Founder &amp; CEO of Kingdom Builders. According to Mary Jo, these words perfectly encapsulated the new redesign.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 08 Jul 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[E-A-T it Up, Losers]]></title>
      <link>https://www.jhspecialty.com/blog/EAT-Standard</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/EAT-Standard</guid>
      <description><![CDATA[E-A-T may impact how your content is ranked. Learn how to create content to meet Google's E-A-T guidelines.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Jul 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Website Pitfalls]]></title>
      <link>https://www.jhspecialty.com/blog/website-pitfalls</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/website-pitfalls</guid>
      <description><![CDATA[Avoid letting these three things trip you up when creating a new website.]]></description>
      <category>Design &amp; Development</category>
      <category>Website Launch</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 24 Jun 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo Industry Focus: Manufacturing]]></title>
      <link>https://www.jhspecialty.com/blog/promo-industry-focus-manufacturing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-industry-focus-manufacturing</guid>
      <description><![CDATA[Safety is important on the job site, but buyers are also considering it when purchasing promotional items.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 17 Jun 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What We're Listening To]]></title>
      <link>https://www.jhspecialty.com/blog/what-we-are-listening-to</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-we-are-listening-to</guid>
      <description><![CDATA[Five JH team members share what they've been listening to lately. From business strategy to psychology to a little office humor. There is a podcast for everyone.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 10 Jun 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[YouTube &amp; COPPA]]></title>
      <link>https://www.jhspecialty.com/blog/YouTube-COPPA</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/YouTube-COPPA</guid>
      <description><![CDATA[YouTube has implemented new video designations to comply with COPPA. What does that mean for your video content and ads?]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 03 Jun 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Can't Justify ROI?]]></title>
      <link>https://www.jhspecialty.com/blog/cannot-justify-roi</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/cannot-justify-roi</guid>
      <description><![CDATA[Your website is outdated, but you aren't sure it was really bringing you any business in the first place. Can you justify updating it?]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>Patrick Florea</dc:creator>
      <author>pflorea@jhspecialty.com (Patrick Florea)</author>
      <pubDate>Wed, 20 May 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Crosby Excavating Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/crosby-excavating-lauches-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/crosby-excavating-lauches-website</guid>
      <description><![CDATA[JH Specialty breaks ground on a responsive website for Crosby Excavating. ]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 20 May 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Pets of JH Specialty]]></title>
      <link>https://www.jhspecialty.com/blog/pets-of-jh-specialty</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/pets-of-jh-specialty</guid>
      <description><![CDATA[Dogs, cats, hamsters, birds, turtles ... the list goes on. But they all have one thing in common, we welcome them into our homes as members of our family.]]></description>
      <category>Promo / Apparel</category>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 15 May 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Thank You]]></title>
      <link>https://www.jhspecialty.com/blog/healthcare-thank-you</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/healthcare-thank-you</guid>
      <description><![CDATA[A special thank you to the healthcare industry.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 11 May 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[When Times Are Tough, Keep Advertising]]></title>
      <link>https://www.jhspecialty.com/blog/when-times-are-tough-keep-advertising</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/when-times-are-tough-keep-advertising</guid>
      <description><![CDATA[In this article, we are going to look at why it is important to keep marketing efforts up while the economy is down.  We will also look at the importance of advertising online and how it is crucial in today’s environment.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 07 May 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[SEO Errors]]></title>
      <link>https://www.jhspecialty.com/blog/SEO-Errors</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/SEO-Errors</guid>
      <description><![CDATA[You're conducting your monthly SEO evaluation of your website and notice some errors being reported. Yikes!]]></description>
      <category>Tech Talk</category>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 29 Apr 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Link Building]]></title>
      <link>https://www.jhspecialty.com/blog/link-building</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/link-building</guid>
      <description><![CDATA[Link Building has quarantine bangs and is ready to show the world her new look.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 23 Apr 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Ciocca Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/Ciocca-Website-Launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Ciocca-Website-Launch</guid>
      <description><![CDATA[Ciocca Cleaning &amp; Restoration turns to JH Specialty to redesign a cleaner looking website.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 15 Apr 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo Industry Focus: Non-Profits]]></title>
      <link>https://www.jhspecialty.com/blog/promo-industry-focus-non-profits</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-industry-focus-non-profits</guid>
      <description><![CDATA[From giveaways at social events to awards at galas, the needs of the non-profit sector is varied. So what should you put your logo on?]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 08 Apr 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Influencer Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/Influencer-Marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Influencer-Marketing</guid>
      <description><![CDATA[With influencer marketing, you can utilize the trust and authority built by someone else to market your product to an audience in new ways.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Apr 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2020 AdFed Award Results]]></title>
      <link>https://www.jhspecialty.com/blog/2020-fort-wayne-adfed-awards</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2020-fort-wayne-adfed-awards</guid>
      <description><![CDATA[JH Specialty was awarded with 3 different honors for projects completed in 2019.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 26 Mar 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What We're Reading]]></title>
      <link>https://www.jhspecialty.com/blog/What-We-Are-Reading</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/What-We-Are-Reading</guid>
      <description><![CDATA[Six JH team members share what they've read lately. From leadership to digital marketing to personal development. There is a book for everyone.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 18 Mar 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Making Connections]]></title>
      <link>https://www.jhspecialty.com/blog/linkedin</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/linkedin</guid>
      <description><![CDATA[You should be marketing on LinkedIn. But avoid these three common mistakes.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 11 Mar 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Social Media Recruiting Strategies]]></title>
      <link>https://www.jhspecialty.com/blog/Social-Media-Recruiting-Strategies</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Social-Media-Recruiting-Strategies</guid>
      <description><![CDATA[Social Media Recruiting can be more cost effective and efficient than traditional methods. Learn how to reach applicants on Facebook, Instagram, LinkedIn, and more with these tips.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 04 Mar 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Is Email Still a Worthwhile Strategy?]]></title>
      <link>https://www.jhspecialty.com/blog/Is-Email-Still-a-Worthwhile-Strategy</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Is-Email-Still-a-Worthwhile-Strategy</guid>
      <description><![CDATA[Does email marketing still have a place in your 2020 budget? Don't jump off the email bandwagon quite yet.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 26 Feb 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promo Industry Focus: Medical/Healthcare]]></title>
      <link>https://www.jhspecialty.com/blog/promo-industry-focus-medical-healthcare</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promo-industry-focus-medical-healthcare</guid>
      <description><![CDATA[With all these holidays and special events, what should healthcare and medical professionals be putting their logo on? No worries, we have ideas!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 19 Feb 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Destination vs Journey: Insight into SEO Timelines]]></title>
      <link>https://www.jhspecialty.com/blog/insight-into-seo-timelines</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/insight-into-seo-timelines</guid>
      <description><![CDATA[In our practice today, we'll be covering the realities of Search Engine Optimization (SEO) timelines.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Feb 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Super Bowl Marketing Strategies]]></title>
      <link>https://www.jhspecialty.com/blog/super-bowl-marketing-strategies</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/super-bowl-marketing-strategies</guid>
      <description><![CDATA[The big game showed us three brands that scored touchdowns with their ads.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 04 Feb 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Chicken Sandwich Wars]]></title>
      <link>https://www.jhspecialty.com/blog/the-chicken-sandwich-wars</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-chicken-sandwich-wars</guid>
      <description><![CDATA[How did Popeyes rise from an underdog into a fan favorite competing with the likes of Chick-fil-A and Wendy’s? We share three key tactics that took them straight to the top.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>Ellen Brown</dc:creator>
      <author>ellen.brown@jhspecialty.com (Ellen Brown)</author>
      <pubDate>Wed, 29 Jan 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Sustainable Apparel]]></title>
      <link>https://www.jhspecialty.com/blog/Sustainable-Apparel</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Sustainable-Apparel</guid>
      <description><![CDATA[The amount of resources needed to create apparel is astronomical (it's the second largest consumer of the world's water supply), which is why many manufacturers have begun to utilize more sustainable options.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 22 Jan 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Story Telling Through Video]]></title>
      <link>https://www.jhspecialty.com/blog/story-telling-through-video</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/story-telling-through-video</guid>
      <description><![CDATA[If a picture says a thousand words, then a video must be a story. ]]></description>
      <category>Website Launch</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 15 Jan 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Rebranding Your Business]]></title>
      <link>https://www.jhspecialty.com/blog/steps-to-rebranding</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/steps-to-rebranding</guid>
      <description><![CDATA[Are you considering rebranding your existing business? Here are some things to consider before taking the plunge.]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 08 Jan 2020 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[New Year’s Website Resolutions]]></title>
      <link>https://www.jhspecialty.com/blog/New-Years-Website-Resolutions</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/New-Years-Website-Resolutions</guid>
      <description><![CDATA[Before 2020 begins, let’s discuss the Mobile-First Search Index and how it's affecting your search rankings.]]></description>
      <category>Design &amp; Development</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 18 Dec 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Specific Tips on Stock Photography]]></title>
      <link>https://www.jhspecialty.com/blog/specific-tips-on-stock-photography</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/specific-tips-on-stock-photography</guid>
      <description><![CDATA[Stock photography exists for times when you don't have the time or money to hire a pro. The trick is to not look bad using it.]]></description>
      <category>Design &amp; Development</category>
      <dc:creator>Josh Tuck</dc:creator>
      <author>josh.tuck@jhspecialty.com (Josh Tuck)</author>
      <pubDate>Tue, 10 Dec 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google BERT Update]]></title>
      <link>https://www.jhspecialty.com/blog/Google-BERT-Update</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Google-BERT-Update</guid>
      <description><![CDATA[Once again, Google has rolled out another algorithm change. But what does it mean for you and your website?]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 04 Dec 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Custom Ornaments]]></title>
      <link>https://www.jhspecialty.com/blog/guide-to-custom-ornaments</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/guide-to-custom-ornaments</guid>
      <description><![CDATA[Custom ornaments can be completely unique to your brand, are offered in a variety of materials and can become a commemorative piece of your company's history.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 25 Nov 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Wireless Headsets]]></title>
      <link>https://www.jhspecialty.com/blog/guide-to-wireless-headsets</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/guide-to-wireless-headsets</guid>
      <description><![CDATA[Phone calls ... listening to music ... no problem! This third gift idea is a winner for a number of reasons. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 18 Nov 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[You Guide to Retail Bags]]></title>
      <link>https://www.jhspecialty.com/blog/holiday-guide-to-retail-bags</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/holiday-guide-to-retail-bags</guid>
      <description><![CDATA[If your customers would buy it in a store, they would love to get it as a gift from you!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 11 Nov 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Apparel]]></title>
      <link>https://www.jhspecialty.com/blog/holiday-guide-to-apparel</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/holiday-guide-to-apparel</guid>
      <description><![CDATA[What's that old saying ... &quot;What's old is new again&quot; ... that has never been more true than with apparel. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 04 Nov 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[ACRL Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/acrl-launches-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/acrl-launches-new-website</guid>
      <description><![CDATA[Allen County Right to Life keeps events front and center in new secure website.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Oct 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Create a Beautiful Social Media Post with Canva: A Step by Step Guide]]></title>
      <link>https://www.jhspecialty.com/blog/create-a-beautiful-social-media-post-with-canva-a-step-by-step-guide</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/create-a-beautiful-social-media-post-with-canva-a-step-by-step-guide</guid>
      <description><![CDATA[Now more than ever, social media content (especially Instagram) is becoming extremely design centric. A poorly designed social media post or ad does not add much to your brand or business, while a great design creates trust between your current and potential customers.]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 17 Oct 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Small Town Dentist Gets New Online Presence]]></title>
      <link>https://www.jhspecialty.com/blog/nhfd-new-website-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/nhfd-new-website-launch</guid>
      <description><![CDATA[NHFD has a new responsive website featuring staff photos and a welcoming video. ]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Oct 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work 2019]]></title>
      <link>https://www.jhspecialty.com/blog/best-places-to-work-2019</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/best-places-to-work-2019</guid>
      <description><![CDATA[JH Specialty achieves national recognition for the 11th year by Counselor Magazine.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 02 Oct 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Apparel For All Sizes]]></title>
      <link>https://www.jhspecialty.com/blog/Apparel-For-All-Sizes</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Apparel-For-All-Sizes</guid>
      <description><![CDATA[The promo apparel industry has admittedly lacked in plus-size clothing options in the past, but that is being remedied.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Tue, 24 Sep 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Interested in SEO Training?]]></title>
      <link>https://www.jhspecialty.com/blog/seo-training-course-offered</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/seo-training-course-offered</guid>
      <description><![CDATA[This five session course will give you the jump start you need to gain useful SEO knowledge.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 16 Sep 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Buffalo Wings &amp; Ribs New Website Launch]]></title>
      <link>https://www.jhspecialty.com/blog/buffalo-wings-and-ribs-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/buffalo-wings-and-ribs-new-website</guid>
      <description><![CDATA[JH Specialty recently had the privilege of revamping their website for the second time since the partnership began in 2013.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 11 Sep 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Junior Achievement Golf Marathon 2019]]></title>
      <link>https://www.jhspecialty.com/blog/Junior-Achievement-Golf-Marathon-2019</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Junior-Achievement-Golf-Marathon-2019</guid>
      <description><![CDATA[JH Specialty was once again the title sponsor in this year's Junior Achievement Golf Marathon.]]></description>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 06 Sep 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Unboxing YLNI]]></title>
      <link>https://www.jhspecialty.com/blog/ylni-launches-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ylni-launches-new-website</guid>
      <description><![CDATA[YLNI is feeling more passionate about their mission than ever before and in order to accomplish this, they knew they needed to give their online identity a face lift.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 20 Aug 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Environmentally Responsible Promo Products]]></title>
      <link>https://www.jhspecialty.com/blog/Environmentally-Responsible-Promo-Products</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Environmentally-Responsible-Promo-Products</guid>
      <description><![CDATA[42% of people have a more favorable opinion of an advertiser if the promotional product they received was environmentally friendly.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 14 Aug 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Which Google Ads Campaign is Right for You?]]></title>
      <link>https://www.jhspecialty.com/blog/google-ads-campaign-type-guidelines</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-ads-campaign-type-guidelines</guid>
      <description><![CDATA[Navigating the murky waters of Google Campaign Types can be tricky. Our guidelines for choosing the right one may help you make your CPC strategy more effective.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 07 Aug 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Four Reasons No One Wants to Buy from Your Ecommerce Store]]></title>
      <link>https://www.jhspecialty.com/blog/4-reasons-no-one-wants-to-buy-from-your-ecommerce-store</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/4-reasons-no-one-wants-to-buy-from-your-ecommerce-store</guid>
      <description><![CDATA[88% of online shoppers research products online before deciding to purchase an item.]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 01 Aug 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Getting Google Reviews]]></title>
      <link>https://www.jhspecialty.com/blog/getting-google-reviews</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/getting-google-reviews</guid>
      <description><![CDATA[Google My Business released a new feature that generates a short URL to request reviews.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 24 Jul 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[John Henry III Named Distributor Entrepreneur of the Year 2019]]></title>
      <link>https://www.jhspecialty.com/blog/john-henry-named-entrepreneur-of-year-2019</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/john-henry-named-entrepreneur-of-year-2019</guid>
      <description><![CDATA[JH Specialty CEO and Owner takes home coveted Counselor Award.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 18 Jul 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Think Inside The Box]]></title>
      <link>https://www.jhspecialty.com/blog/think-about-the-box</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/think-about-the-box</guid>
      <description><![CDATA[By creating a custom box for your gift, you can add another layer of branding to the gift giving experience.]]></description>
      <category>Promo / Apparel</category>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Tue, 09 Jul 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[7 Ways to Up Your Social Media Game]]></title>
      <link>https://www.jhspecialty.com/blog/7-ways-to-up-your-social-media-game</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/7-ways-to-up-your-social-media-game</guid>
      <description><![CDATA[Or maybe your strategy doesn't exist at all. Dive in to 7 ways you can up your game and outshine the competition.]]></description>
      <category>Social Media</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Thu, 20 Jun 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Tariffs and Promotional Products]]></title>
      <link>https://www.jhspecialty.com/blog/Tariffs-and-Promotional-Products</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Tariffs-and-Promotional-Products</guid>
      <description><![CDATA[Over the last 8 months, the promotional product industry has been on edge while import tariffs have been put in place, put on hold, and ultimately increased.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 05 Jun 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google Marketing Live: What You Need to Know]]></title>
      <link>https://www.jhspecialty.com/blog/google-marketing-live-2019-announcements</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-marketing-live-2019-announcements</guid>
      <description><![CDATA[Google's Annual Marketing event focused on user privacy, machine learning, and a slew of new ad types and bidding strategies.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 29 May 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[8 Simple Ways to Make Your Social Media #Accessible]]></title>
      <link>https://www.jhspecialty.com/blog/Social-Media-Accessibility-Tips</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Social-Media-Accessibility-Tips</guid>
      <description><![CDATA[Hearing and Visually Impaired Persons use social media. In this post, we lay out 8 Simple Steps to make sure you're crafting an inclusive social media strategy.]]></description>
      <category>Social Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 22 May 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2019 Google Ads Benchmarks]]></title>
      <link>https://www.jhspecialty.com/blog/2019-google-ads-benchmarks</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2019-google-ads-benchmarks</guid>
      <description><![CDATA[Costs and expectations vary greatly by industry when advertising with Google Ads, see how your industry stacks up.]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Tue, 14 May 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Golf Trends 2019]]></title>
      <link>https://www.jhspecialty.com/blog/golf-trends-2019</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/golf-trends-2019</guid>
      <description><![CDATA[The biggest event in golf is sure to bring out new golf trends for the promo industry. Three trends caught our attention and can easily be applied to your upcoming outing.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Tue, 07 May 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Keefer Printing Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/keefer-printing-launches-new-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/keefer-printing-launches-new-website</guid>
      <description><![CDATA[Five generations of printing history and excellence all wrapped into one new responsive website.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 May 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Customize Your Drinkware]]></title>
      <link>https://www.jhspecialty.com/blog/customize-your-drinkware</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/customize-your-drinkware</guid>
      <description><![CDATA[It's time your cup, tumbler or mug stood out on the shelf! Learn how to create a custom piece your customers will reach for again and again.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Mon, 22 Apr 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Big Support for BBBS]]></title>
      <link>https://www.jhspecialty.com/blog/big-support-for-bbbs</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/big-support-for-bbbs</guid>
      <description><![CDATA[JH Specialty and YourPromoPeople.com have been long time supporters of Big Brothers Big Sisters of Northeast Indiana.]]></description>
      <category>News</category>
      <category>JH Fun</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 17 Apr 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[7 Steps to Take When Onboarding Existing Clients]]></title>
      <link>https://www.jhspecialty.com/blog/7-steps-to-onboarding-success</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/7-steps-to-onboarding-success</guid>
      <description><![CDATA[Onboarding Processes can make or break project success. We lay out 7 Steps to streamline that initial process and ensure your client is fully on board with the Onboarding Process.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 10 Apr 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[American Outdoor BBQ &amp; More Site Revamp]]></title>
      <link>https://www.jhspecialty.com/blog/American-Outdoor-BBQ-Revamp</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/American-Outdoor-BBQ-Revamp</guid>
      <description><![CDATA[American Outdoor BBQ has been supplying the Midwest with barbecue and outdoor supplies, but was in need of a site revamp. They partnered with JH to boost their online experience.]]></description>
      <category>Design &amp; Development</category>
      <category>Social Media</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 04 Apr 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A Guide to SSL/HTTPS/Security Certificates]]></title>
      <link>https://www.jhspecialty.com/blog/ssl-security-certificate-guide</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ssl-security-certificate-guide</guid>
      <description><![CDATA[You've heard the terms, you've seen the locked icon ... but what does it all mean? Come take a deeper dive into security certificates.]]></description>
      <category>Tech Talk</category>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Thu, 28 Mar 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Clarity Memories Website Launch]]></title>
      <link>https://www.jhspecialty.com/blog/clarity-memories-website-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/clarity-memories-website-launch</guid>
      <description><![CDATA[A new business needs a new website to support it's digital legacy mission.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 20 Mar 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2019 AdFed Award Results]]></title>
      <link>https://www.jhspecialty.com/blog/2019-fort-wayne-adfed-awards</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2019-fort-wayne-adfed-awards</guid>
      <description><![CDATA[Come see which categories sent us home with awards during this year's award ceremony.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 11 Mar 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Lawnganics: The Creation of a New Brand Identity]]></title>
      <link>https://www.jhspecialty.com/blog/lawnganics-brand-indentity</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/lawnganics-brand-indentity</guid>
      <description><![CDATA[Get an inside look at a cohesive brand and marketing package created for a local lawn care company.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 06 Mar 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Featured Snippets and How to Get 'Em]]></title>
      <link>https://www.jhspecialty.com/blog/optimize-for-featured-snippets</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/optimize-for-featured-snippets</guid>
      <description><![CDATA[Optimizing for Featured Snippets can be difficult and time-consuming. We’ve put together a few tips and tricks to help get your page featured.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 28 Feb 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Embroidery, Screen Print, Sublimation &amp; More]]></title>
      <link>https://www.jhspecialty.com/blog/apparel-decorating</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/apparel-decorating</guid>
      <description><![CDATA[With so many options it's hard to know which decorating technique to use on your promotional apparel. Or maybe you didn't even know other options outside of screen print and embroidery existed!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Thu, 21 Feb 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Gladieux Energy Launches New Website]]></title>
      <link>https://www.jhspecialty.com/blog/gladieux-energy-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/gladieux-energy-website</guid>
      <description><![CDATA[Gladieux re-energized their online presence with a new website by JH Specialty.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 14 Feb 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Optimize Your Site for Accessibility]]></title>
      <link>https://www.jhspecialty.com/blog/optimize-your-site-for-accessibility</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/optimize-your-site-for-accessibility</guid>
      <description><![CDATA[SEO and Accessibility efforts can work in tandem. Dwell Time, videos, images, and page navigation are all topics to consider in your dual strategy.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 05 Feb 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Covert Industries Launches 2 Ecommerce Websites]]></title>
      <link>https://www.jhspecialty.com/blog/covert-industries-launches-2-ecommerce-websites</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/covert-industries-launches-2-ecommerce-websites</guid>
      <description><![CDATA[The importance of a strong ecommerce website is more important than ever. Covert Industries knew they needed to invest in an ecommerce solution that would take them into the future.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 31 Jan 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Apparel Trends for 2019]]></title>
      <link>https://www.jhspecialty.com/blog/apparel-trends-for-2019</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/apparel-trends-for-2019</guid>
      <description><![CDATA[Here are three apparel trends we've spotted in the promotional apparel industry.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Tue, 22 Jan 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Buchanan Logistics Launches First Website]]></title>
      <link>https://www.jhspecialty.com/blog/buchanan-logistics-launches-first-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/buchanan-logistics-launches-first-website</guid>
      <description><![CDATA[A responsive website was the perfect fit for a customer base that is always on the move.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Jan 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[ADA Compliance and Your Website]]></title>
      <link>https://www.jhspecialty.com/blog/ada-compliance-and-your-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ada-compliance-and-your-website</guid>
      <description><![CDATA[ADA Web Compliance has been thrown into the spotlight. What is it, and why should you care? We break down the highlights in part one of this comprehensive guide.]]></description>
      <category>Tech Talk</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 08 Jan 2019 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[What is gtag?]]></title>
      <link>https://www.jhspecialty.com/blog/what-is-gtag</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/what-is-gtag</guid>
      <description><![CDATA[Get the inside scoop on gtag.js and what it means for your website.]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 19 Dec 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Hercules Machinery Website Launch]]></title>
      <link>https://www.jhspecialty.com/blog/hercules-machinery-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/hercules-machinery-site-launch</guid>
      <description><![CDATA[Hercules Machinery Corp. (HMC) is at the forefront of technology and innovation in their field, but their website didn’t reflect those strengths.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Dec 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[ Don’t Let Your Competition Control Your Brand]]></title>
      <link>https://www.jhspecialty.com/blog/dont-let-your-competition-control-your-brand</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/dont-let-your-competition-control-your-brand</guid>
      <description><![CDATA[While doing market research, one of the most common practices is to look at your competitors web presence. This leads to a lot of comparison and reevaluation of your own online identity.]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 04 Dec 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Mix-and-Match Bags]]></title>
      <link>https://www.jhspecialty.com/blog/your-guide-to-mix-and-match-bags</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/your-guide-to-mix-and-match-bags</guid>
      <description><![CDATA[Create a personalized experience by mixing and matching bags this holiday season.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 26 Nov 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Housewares]]></title>
      <link>https://www.jhspecialty.com/blog/your-guide-to-housewares</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/your-guide-to-housewares</guid>
      <description><![CDATA[Give a gift that can be used weekly, if not daily, in your customers' home.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 19 Nov 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Tumblers]]></title>
      <link>https://www.jhspecialty.com/blog/your-guide-to-tumblers</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/your-guide-to-tumblers</guid>
      <description><![CDATA[It's always good to have options ... that's why we put together 3 look-alike drinkware pieces to fit your budget!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 12 Nov 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Fresh Outdoor Apparel]]></title>
      <link>https://www.jhspecialty.com/blog/your-guide-to-fresh-outdoor-apparel</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/your-guide-to-fresh-outdoor-apparel</guid>
      <description><![CDATA[This outdoor-inspired apparel will not disappoint your employees when they receive it for a holiday gift.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 05 Nov 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[3 Reasons We Love ZenDesk]]></title>
      <link>https://www.jhspecialty.com/blog/3-reasons-we-love-zendesk</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/3-reasons-we-love-zendesk</guid>
      <description><![CDATA[Top-notch customer service doesn't come easy. Find out why we rely on ZenDesk to help us keep things under control.]]></description>
      <category>Design &amp; Development</category>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 25 Oct 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[On The Go's New Ecommerce Websites]]></title>
      <link>https://www.jhspecialty.com/blog/on-the-go-ecommerce-websites</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/on-the-go-ecommerce-websites</guid>
      <description><![CDATA[With a customer base who loves to be on the road, On The Go needed an ecommerce platform to reach their customers across all devices.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 12 Oct 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Why Partner with JH Specialty ]]></title>
      <link>https://www.jhspecialty.com/blog/why-partner-with-jhspecialty</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/why-partner-with-jhspecialty</guid>
      <description><![CDATA[]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 05 Oct 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The ABCs of Understanding Google]]></title>
      <link>https://www.jhspecialty.com/blog/understanding-the-abcs-of-google</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/understanding-the-abcs-of-google</guid>
      <description><![CDATA[Do you know your GDN from your GDPR? Don't let all those Google related acronyms confuse you!]]></description>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Thu, 04 Oct 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Multi-Channel Marketing for New Haven Family Dentistry]]></title>
      <link>https://www.jhspecialty.com/blog/nhfd-multi-channel-marketing-campaign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/nhfd-multi-channel-marketing-campaign</guid>
      <description><![CDATA[NHFD partners with JH Specialty to complete multi-channel marketing campaign. ]]></description>
      <category>Promo / Apparel</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 28 Sep 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Our Promos Go International]]></title>
      <link>https://www.jhspecialty.com/blog/our-promos-go-international</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/our-promos-go-international</guid>
      <description><![CDATA[]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 30 Aug 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Buchanan Hauling &amp; Rigging Site Launch]]></title>
      <link>https://www.jhspecialty.com/blog/buchanan-hauling-and-rigging-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/buchanan-hauling-and-rigging-site-launch</guid>
      <description><![CDATA[Buchanan's new website now has a place to feature news, events, photos and job postings in an easy-to-use format.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 23 Aug 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[6 Ways to Prep for Your Company's Web Redesign]]></title>
      <link>https://www.jhspecialty.com/blog/6-ways-to-prep-for-a-web-redesign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/6-ways-to-prep-for-a-web-redesign</guid>
      <description><![CDATA[Thinking about having your website redesigned? Here’s how you can win by coming prepared.]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 17 Aug 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[St. Charles Catholic Church Site Launch]]></title>
      <link>https://www.jhspecialty.com/blog/st-charles-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/st-charles-site-launch</guid>
      <description><![CDATA[See how this church is keeping families connected to the parish through a new responsive website]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 09 Aug 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Fun In The Sun!]]></title>
      <link>https://www.jhspecialty.com/blog/miami-wood-tone-sunglasses</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/miami-wood-tone-sunglasses</guid>
      <description><![CDATA[Stylish promotional sunglasses that your customers will want to keep.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Thu, 02 Aug 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[YWCA Site Launch]]></title>
      <link>https://www.jhspecialty.com/blog/ywca-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ywca-site-launch</guid>
      <description><![CDATA[YWCA Northeast Indiana selected JH Specialty to help increase their web presence.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 26 Jul 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Golf Season Is Here]]></title>
      <link>https://www.jhspecialty.com/blog/golf-season-is-here</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/golf-season-is-here</guid>
      <description><![CDATA[Check out this new golf accessory you'll want to &quot;hand&quot; out to all your customers!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Mon, 23 Apr 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Management and Tax Services Launches a New Website]]></title>
      <link>https://www.jhspecialty.com/blog/management-and-tax-services-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/management-and-tax-services-site-launch</guid>
      <description><![CDATA[Learn about the collaboration between MTS and JH Specialty to blend fashion and function to deliver a new responsive website with a seamless execution.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 13 Mar 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[NHCI Partners with JH Specialty]]></title>
      <link>https://www.jhspecialty.com/blog/nhci-partners-with-jh-specialty</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/nhci-partners-with-jh-specialty</guid>
      <description><![CDATA[Together JH Specialty and NHCI worked together to devise a 9 month multi-channel marketing campaign to reach potential clients at multiple touch points. Facebook Ads and Google Adwords Search Marketing were determined to be the best mediums to reach their target market. ]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 22 Feb 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Microtech Welding Corp Launches a New Site]]></title>
      <link>https://www.jhspecialty.com/blog/microtech-welding-corp-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/microtech-welding-corp-site-launch</guid>
      <description><![CDATA[After 10 years, Microtech Welding Corp and JH Specialty continue their partnership with the launch of an updated website. ]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 19 Feb 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Google Speed Update]]></title>
      <link>https://www.jhspecialty.com/blog/site-speed-ranking-factor</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/site-speed-ranking-factor</guid>
      <description><![CDATA[Site Speed Will Soon be a Ranking Factor for Mobile Searches. Find out what this means for your website. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 08 Feb 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[New Web Design for Lawrence Building Corp]]></title>
      <link>https://www.jhspecialty.com/blog/lawrence-building-corp-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/lawrence-building-corp-site-launch</guid>
      <description><![CDATA[Learn about how JH Specialty and LBC worked together to design and develop a new website with few key features that would help their website stand out within their industry.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 30 Jan 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Mobile Is Center Of Customer Journey]]></title>
      <link>https://www.jhspecialty.com/blog/Mobile-Is-Center-Of-Customer-Journey</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Mobile-Is-Center-Of-Customer-Journey</guid>
      <description><![CDATA[More than half of web traffic is coming from smartphones &amp; tablets. Is your site and AdWords campaign prepared?]]></description>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 24 Jan 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Primco Launches Their First Ever Website ]]></title>
      <link>https://www.jhspecialty.com/blog/primco-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/primco-site-launch</guid>
      <description><![CDATA[Primco Launches Their First Ever Website ]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 18 Jan 2018 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[New Site Launch for DreamMakers Automotive]]></title>
      <link>https://www.jhspecialty.com/blog/dreammakers-automotive-site-launch</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/dreammakers-automotive-site-launch</guid>
      <description><![CDATA[Learn about the collaboration between JH Specialty and DreamMakers Automotive on their new responsive website.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 22 Dec 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Responsive Website for Fort Wayne Children's Foundation]]></title>
      <link>https://www.jhspecialty.com/blog/responsive-website-for-fort-wayne-childrens-foundation</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/responsive-website-for-fort-wayne-childrens-foundation</guid>
      <description><![CDATA[Fort Wayne Children's Foundation partnered with JH Specialty to design and develop a new website.]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 04 Dec 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Mini Golf Open]]></title>
      <link>https://www.jhspecialty.com/blog/jh-mini-golf-open</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-mini-golf-open</guid>
      <description><![CDATA[Welcoming fall with a little teamwork and a little friendly competition.]]></description>
      <category>JH Fun</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 29 Nov 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Show Stopping Results]]></title>
      <link>https://www.jhspecialty.com/blog/VOSS-partners-with-JH</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/VOSS-partners-with-JH</guid>
      <description><![CDATA[As a strategic partner, JH Specialty provided valuable insights to support VOSS’ marketing and branding needs. By balancing industry knowledge with creativity, JH Specialty helped VOSS to raise the bar in terms of their trade show efforts.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 27 Nov 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Holiday Tech Gifts]]></title>
      <link>https://www.jhspecialty.com/blog/Holiday-Tech-Gifts</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Holiday-Tech-Gifts</guid>
      <description><![CDATA[From Headphones to Speakers, we have all of the latest tech products available for this holiday season. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 17 Nov 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Holiday Power Banks]]></title>
      <link>https://www.jhspecialty.com/blog/Holiday-Power-Banks</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Holiday-Power-Banks</guid>
      <description><![CDATA[Tech products continue to be a very popular holiday gift option. These Power Bank options provide unique opportunities to display your logo. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 15 Nov 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Holiday Drinkware]]></title>
      <link>https://www.jhspecialty.com/blog/Holiday-Drinkware-Guide</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Holiday-Drinkware-Guide</guid>
      <description><![CDATA[Drinkware is a very functional holiday gift and our packaging options will make the presentation easy. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 07 Nov 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Your Guide to Gourmet Holiday Treats]]></title>
      <link>https://www.jhspecialty.com/blog/Gourmet-Holiday-Treats</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Gourmet-Holiday-Treats</guid>
      <description><![CDATA[Tasty gourmet treats are a popular holiday gift idea that employees, customers and prospects will love. Plus, we offer a wide range of treats that will fit any budget. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 02 Nov 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The North Face® Apparel]]></title>
      <link>https://www.jhspecialty.com/blog/the-north-face-apparel</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-north-face-apparel</guid>
      <description><![CDATA[As the weather starts to cool down, JH Specialty is extending a warm welcome to The North Face® brand.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 19 Oct 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[You're Invited to a Pop-Up Event ]]></title>
      <link>https://www.jhspecialty.com/blog/Fall-Pop-Up-Event-2017</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Fall-Pop-Up-Event-2017</guid>
      <description><![CDATA[It is never too early to start thinking about Christmas gifts for your employees, customers and prospects.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 11 Oct 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Recap: B2B Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/recap-b2b-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/recap-b2b-marketing</guid>
      <description><![CDATA[B2B marketing is hard. Learn what it takes to advertise with Google and succeed. ]]></description>
      <category>Marketing</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Thu, 05 Oct 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A 2.5% Increase In Conversions…So What?]]></title>
      <link>https://www.jhspecialty.com/blog/wotw-goes-mobile-friendly</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/wotw-goes-mobile-friendly</guid>
      <description><![CDATA[For a restaurant delivery service who averages over 250+ deliveries per day, a 2.5% increase has contributed to an additional 10,000+ website orders to date, on their way to another record year!]]></description>
      <category>Design &amp; Development</category>
      <category>Marketing</category>
      <dc:creator>Patrick Florea</dc:creator>
      <author>pflorea@jhspecialty.com (Patrick Florea)</author>
      <pubDate>Mon, 25 Sep 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Managing Your Google Business Listing]]></title>
      <link>https://www.jhspecialty.com/blog/managing-your-business-listing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/managing-your-business-listing</guid>
      <description><![CDATA[It's time to take control! Put your best foot forward by keeping your Google business posting up-to-date. ]]></description>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Thu, 14 Sep 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Are You Ready for Social Media Marketing? ]]></title>
      <link>https://www.jhspecialty.com/blog/Are-You-Ready-for-Social-Advertising</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Are-You-Ready-for-Social-Advertising</guid>
      <description><![CDATA[Paid Social Media Advertising can be an extremely valuable aspect of a digital marketing campaign. In fact, 25% of customers visit the company's social media before making a purchase. ]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 07 Sep 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Join Us for a Google Partners Connect Event]]></title>
      <link>https://www.jhspecialty.com/blog/google-partners-connect-event-b2b</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-partners-connect-event-b2b</guid>
      <description><![CDATA[Join Us for a Google Partners Connect Event on Wednesday, September 20, 2017 to discuss how digital marketing can help your B2B business grow. ]]></description>
      <category>News</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 31 Aug 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Social Media Marketing Certified]]></title>
      <link>https://www.jhspecialty.com/blog/Social-Media-Marketing-Certified</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Social-Media-Marketing-Certified</guid>
      <description><![CDATA[Social Media can be an invaluable aspect of any digital marketing strategy. Find out how to properly develop your strategy for a successful campaign.  ]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Aug 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Business Card Ideas]]></title>
      <link>https://www.jhspecialty.com/blog/business-card-alternatives</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/business-card-alternatives</guid>
      <description><![CDATA[How many business cards do you have in your desk right now? Better yet, how many business cards have you tossed because you didn’t want another piece of paper laying around?]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>Allison Nicklin</dc:creator>
      <author>allison.nicklin@jhspecialty.com (Allison Nicklin)</author>
      <pubDate>Wed, 16 Aug 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Ubiquiti Networks Solution ]]></title>
      <link>https://www.jhspecialty.com/blog/Ubiquiti-Network-Solution</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Ubiquiti-Network-Solution</guid>
      <description><![CDATA[Read how we're testing Ubiquiti Networks Solution to improve our network.]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 09 Aug 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Responsive Website for Attero Tech]]></title>
      <link>https://www.jhspecialty.com/blog/responsive-website-for-attero-tech</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/responsive-website-for-attero-tech</guid>
      <description><![CDATA[Learn about the collaboration between JH Specialty and Attero Tech on their new responsive website. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 03 Aug 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[​FUNctional Custom Mugs]]></title>
      <link>https://www.jhspecialty.com/blog/functional-mugs</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/functional-mugs</guid>
      <description><![CDATA[Who said that your hot beverage must choose between a fun or a functional mug? After all you cannot spell functional without fun.The Monaco mug is here to solve our problems. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 27 Jul 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Custom Hats Made for Your Brand]]></title>
      <link>https://www.jhspecialty.com/blog/Custom-Promotional-Hat</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Custom-Promotional-Hat</guid>
      <description><![CDATA[​A hat creates the ideal accessory for displaying your company’s brand. Hats can be designed for employee gifts, promotional gifts, corporate outings, or community events; when tailored correctly a hat becomes an accessory that employees and brand advocates enjoy wearing for years to come.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 13 Jul 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[New Garrity Tool Company Website]]></title>
      <link>https://www.jhspecialty.com/blog/new-garrity-tool-company-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/new-garrity-tool-company-website</guid>
      <description><![CDATA[Garrity Tool Company partnered with JH Specialty to revamp their logo and website to match the online identity and perception with the true quality of GTC.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 08 Jun 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2017 Hot List]]></title>
      <link>https://www.jhspecialty.com/blog/2017-hot-list</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2017-hot-list</guid>
      <description><![CDATA[Counselor Magazine has created an annual Hot List since 2008.  A list of the industry's stars - a brave, bold group that’s trailblazing a unique path to success.  See what they had to say about John.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 02 Jun 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[‘Spring Clean’ Your Website?]]></title>
      <link>https://www.jhspecialty.com/blog/spring-clean-your-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/spring-clean-your-website</guid>
      <description><![CDATA[In the digital age, your website may be the first touch point for potential customers. Therefore, it is important to ensure that your website is a living, breathing extension of your brand. ]]></description>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 05 Apr 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Alliance Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-alliance-winding-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-alliance-winding-website</guid>
      <description><![CDATA[​JH Specialty launched a new website for Alliance Winding. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 31 Mar 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Insights on Hiring Top Sales Reps]]></title>
      <link>https://www.jhspecialty.com/blog/hiring-top-sales-reps</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/hiring-top-sales-reps</guid>
      <description><![CDATA[Jason Knothe, COO was asked by Counselor Magazine to provide tips on how to hire top sales reps for their web exclusive news article, “7 Tips for Hiring Top Sales Reps.”]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 30 Mar 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Advertise Your Business on Yelp]]></title>
      <link>https://www.jhspecialty.com/blog/advertise-with-yelp</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/advertise-with-yelp</guid>
      <description><![CDATA[Yelp Advertising provides a unique opportunity to locally target customers who are actively searching for your product or service. By using Yelp Advertising, you are provided with premium placement on search and competitor’s business pages. ]]></description>
      <category>Social Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 29 Mar 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Officially Partnered with Yelp]]></title>
      <link>https://www.jhspecialty.com/blog/officially-partnered-with-yelp</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/officially-partnered-with-yelp</guid>
      <description><![CDATA[JH Specialty is now one of a handful of Yelp partner agencies nationwide. JH Specialty now has the ability to help your business successfully use paid advertising through Yelp. This partnership gives JH Specialty access to Yelp's data; which provides insightful information on individual markets to help businesses understand the advertising opportunity.]]></description>
      <category>News</category>
      <category>Social Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 07 Mar 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[North Wells Service Center Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-north-wells-service-center-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-north-wells-service-center-website</guid>
      <description><![CDATA[JH Specialty launches a new responsive website for North Wells Service Center.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 07 Mar 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2017 Adfed Award Results]]></title>
      <link>https://www.jhspecialty.com/blog/2017-fort-wayne-adfed-awards</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2017-fort-wayne-adfed-awards</guid>
      <description><![CDATA[The Fort Wayne Ad Fed utilizes judges from across the country to award four levels of honors: Silver, Gold, Judges Choice, and Best of Show, to local Fort Wayne advertising efforts. This year they received almost 500 submissions. Judging is always completed by creative leaders outside of Northeast Indiana to ensure a level and unbiased playing field.  ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 27 Feb 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Meet Jamie Nicholson]]></title>
      <link>https://www.jhspecialty.com/blog/Salesperson-of-the-Year-Finalist</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/Salesperson-of-the-Year-Finalist</guid>
      <description><![CDATA[Jamie Nicholson, Account Manager, was selected as an ASI Distributor Salesperson of the Year Finalist.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 10 Jan 2017 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Marketing Lessons from the Election]]></title>
      <link>https://www.jhspecialty.com/blog/marketing-lessons-from-election</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/marketing-lessons-from-election</guid>
      <description><![CDATA[John Henry III, CEO/Founder of JH Specialty, provided insights into the utilization of technology in 2016 Presidential election in the Greater Fort Wayne Business Weekly article “Marketing lessons from the election.”]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 23 Dec 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Google My Business Verification]]></title>
      <link>https://www.jhspecialty.com/blog/google-my-business-verification</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-my-business-verification</guid>
      <description><![CDATA[Google My Business is a powerful tool provided by Google to help businesses manage their map and often times organic listing profile.  Some businesses find verification to be cumbersome.  Google announced an expedited option through Thursday, December 15th.]]></description>
      <category>Tech Talk</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Dec 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH at the Google Partner Summit]]></title>
      <link>https://www.jhspecialty.com/blog/JH-Specialty-at-the-Google-Partner-Summit</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/JH-Specialty-at-the-Google-Partner-Summit</guid>
      <description><![CDATA[JH Specialty was invited to attend this year’s Google Partners Summit in San Francisco. Only the digital agencies that push for innovative solutions, launch exciting campaigns for new clients, and help others grow their business on the web are invited. Around 900 of the brightest minds in digital marketing from all over the world gathered to brainstorm and share ideas on ways to improve the digital experience and ROI for clients. Google picking up the tab was a pretty nice perk as well.]]></description>
      <category>Tech Talk</category>
      <category>Marketing</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 07 Dec 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Social Media and Customer Experience]]></title>
      <link>https://www.jhspecialty.com/blog/social-media-and-the-customer-experience</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/social-media-and-the-customer-experience</guid>
      <description><![CDATA[Tom Bowser, an Indiana Wesleyan University (IWU) Alum, was invited to speak to the IWU Alumni on Social Media and the impact it can have on the customer experience.]]></description>
      <category>Social Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 11 Nov 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-company-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-company-website</guid>
      <description><![CDATA[JH Specialty launches a new company website.  The time has come for us to practice what we preach.  Take a look at what the new website (that you are on now) has to offer.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>John Henry</dc:creator>
      <author>john@jhspecialty.com (John Henry)</author>
      <pubDate>Tue, 08 Nov 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Device Search Independence ]]></title>
      <link>https://www.jhspecialty.com/blog/google-announces-desktop-mobile-search-independence</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/google-announces-desktop-mobile-search-independence</guid>
      <description><![CDATA[We all saw it coming but now it is official.  Google has always been in the business of providing the best search results.  Now they are looking at what device you are searching with.  ]]></description>
      <category>Tech Talk</category>
      <category>SEO / SEM</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 17 Oct 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Placards iPad Game]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-ipad-game-placards</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-ipad-game-placards</guid>
      <description><![CDATA[Placards is a unique single-player puzzle experience that requires players to think both visually and strategically. Rearrange pixels on the screen by rotating or swapping to solve Placard puzzles. ]]></description>
      <category>Tech Talk</category>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 12 Oct 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[LiquaLoc Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-liqualoc-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-liqualoc-website</guid>
      <description><![CDATA[​JH Specialty launched a new responsive website for LiquaLoc Flexibles.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 07 Oct 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Showrooms Done Right]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-showroom-gets-national-attention</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-showroom-gets-national-attention</guid>
      <description><![CDATA[The showroom at JH Specialty gets national attention. Advantages recently set out to find the most stylish distributor showrooms in the U.S. Our goal was two-fold: to showcase these chic sites, and explain how they help companies appeal to customers.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 20 Sep 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Titan Metal Worx ]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-titan-metal-worx-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-titan-metal-worx-website</guid>
      <description><![CDATA[JH Specialty launched a new responsive website for Titan Metal Worx.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 20 Sep 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work Award]]></title>
      <link>https://www.jhspecialty.com/blog/jh-best-places-to-work-2016</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-best-places-to-work-2016</guid>
      <description><![CDATA[Once again JH Specialty is proud to be named one of Counselor Magazine's “Best Places to Work” in the promotional industry for the 9th year in a row. This year, JH Specialty ranks number 42 out of the 75 U.S. companies earning honors. ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 14 Sep 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Sweeney Law Firm Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-sweeney-law-firm-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-sweeney-law-firm-website</guid>
      <description><![CDATA[JH Specialty is happy to announce the launch of a new responsive website for Sweeney Law Firm. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 12 Sep 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[YLNI Board of Directors]]></title>
      <link>https://www.jhspecialty.com/blog/patrick-florea-ylni-board-member</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/patrick-florea-ylni-board-member</guid>
      <description><![CDATA[Patrick Florea is one of fifteen emerging leaders have been appointed to the Board of Directors of Young Leaders of Northeast Indiana (YLNI) in the role of Vice President, Fund Development.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 15 Aug 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The USSI Websites]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-USSI-websites</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-USSI-websites</guid>
      <description><![CDATA[​JH Specialty launched 4 new websites for Ultra Electronics USSI. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sun, 01 May 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Vision Scapes Website ]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-vision-scapes-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-vision-scapes-website</guid>
      <description><![CDATA[​JH Specialty launched a new responsive website for Vision Scapes.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 29 Feb 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[2016 Adfed Award Results]]></title>
      <link>https://www.jhspecialty.com/blog/2016-fort-wayne-adfed-awards</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/2016-fort-wayne-adfed-awards</guid>
      <description><![CDATA[Once a year we put ourselves, and our work, out there for our peers from other areas of the country to critique and judge.  Here is a quick recap of what they had to say.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 29 Feb 2016 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[MedPartners Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-medpartners-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-medpartners-website</guid>
      <description><![CDATA[JH Specialty combined 3 websites and built a responsive website for multiple user groups for MedPartners.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 15 Dec 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Our Unique Hiring Approach]]></title>
      <link>https://www.jhspecialty.com/blog/our-unique-hiring-process</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/our-unique-hiring-process</guid>
      <description><![CDATA[In today’s fast-paced business world, John Henry III has some advice when it comes to hiring the best people for your company: slow down. ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sun, 01 Nov 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work Accolade]]></title>
      <link>https://www.jhspecialty.com/blog/jh-best-places-to-work-2015</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-best-places-to-work-2015</guid>
      <description><![CDATA[Although, JH Specialty has always been a strong contender on Counselor Magazine's Best Places to Work, they do not take this award for granted. For the eighth year in a row, JH Specialty has been included in Counselor Magazine's list of the &quot;Best Places to Work.&quot; This year, JH Specialty ranks number 19 out of the 75 U.S. companies earning honors.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 01 Oct 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[A Specialty for Success]]></title>
      <link>https://www.jhspecialty.com/blog/a-specialty-for-success</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/a-specialty-for-success</guid>
      <description><![CDATA[John Henry III’s energy is palpable. Knowledgeable and personable, he gives a guided tour of the wunderkind business he started at age 20 in his college dorm room. Fifteen years later, it’s in a 17,000 square-foot office with a team of over 30 diversely talented people.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sat, 01 Aug 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Current Mechanical Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-current-mechanical-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-current-mechanical-website</guid>
      <description><![CDATA[JH Specialty launched a new responsive website for Current Mechanical.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 07 May 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Barrett McNagny Website ]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-barrett-mcnagny-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-barrett-mcnagny-website</guid>
      <description><![CDATA[​JH Specialty launched a new website for Barrett McNagny. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sun, 05 Apr 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Khorporate Holdings Inc Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-khorporate-holdings-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-khorporate-holdings-website</guid>
      <description><![CDATA[JH Specialty launched a new website for Khorporate Holdings Inc. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 02 Mar 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Director named top 40 under 40]]></title>
      <link>https://www.jhspecialty.com/blog/patrick-florea-40-under-40</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/patrick-florea-40-under-40</guid>
      <description><![CDATA[Patrick Florea, Director of Account Management, was honored as a 40 under 40 award winner by Greater Fort Wayne Business Weekly.]]></description>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 13 Feb 2015 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Majestic Water Villas Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-majestic-water-villas-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-majestic-water-villas-website</guid>
      <description><![CDATA[​JH Specialty launched a new website for Majestic Water Villas.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 17 Dec 2014 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The DeHayes Group Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-the-dehayes-group-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-the-dehayes-group-website</guid>
      <description><![CDATA[​JH Specialty launched a new website for The DeHayes Group. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 16 Oct 2014 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work]]></title>
      <link>https://www.jhspecialty.com/blog/jh-best-places-to-work-2014</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-best-places-to-work-2014</guid>
      <description><![CDATA[Once again, JH Specialty is excited to be a strong contender on Counselor Magazine's Best Places to Work. For the seventh year in a row, JH Specialty, Inc., a full-service marketing and communications firm based in Fort Wayne, has been included in Counselor Magazine's list of the &quot;Best Places to Work.&quot; This year, JH Specialty ranks number 27 out of the 90 U.S. companies earning honors. ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 01 Jul 2014 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The AALCO Distributing Company Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-aalco-distributing-company-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialy-launches-aalco-distributing-company-website</guid>
      <description><![CDATA[​JH Specialty launched a new website for the AALCO Distributing Company.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 15 Jan 2014 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work]]></title>
      <link>https://www.jhspecialty.com/blog/jh-best-places-to-work-2013</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-best-places-to-work-2013</guid>
      <description><![CDATA[For the sixth year in a row, JH Specialty, Inc., a full-service marketing and communications firm based in Fort Wayne, has been included in Counselor Magazine's list of the &quot;Best Places to Work.&quot; JH Specialty ranked number 18 out of 85 U.S. companies from the advertising specialty industry that were recognized by the magazine, known as the &quot;voice&quot; of the promotional products industry. ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sun, 01 Sep 2013 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Business &amp; Beanbags]]></title>
      <link>https://www.jhspecialty.com/blog/business--beanbags</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/business--beanbags</guid>
      <description><![CDATA[Since 1998 JH Specialty has helped businesses of every shape and size develop creative campaigns that are solid in concept and easy on the bottom line.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 05 Jul 2013 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Top 10 Best Places to Work ]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-is-named-one-of-the-best-places-to-work-by-counselor-magazine</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-is-named-one-of-the-best-places-to-work-by-counselor-magazine</guid>
      <description><![CDATA[JH Specialty ranks number 8 out of the 85 U.S. companies earning Best Places to Work honors. This is the first time JH Specialty has cracked the top 10; however, the company has always been a strong contender. ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 12 Oct 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Social Media Frenzy]]></title>
      <link>https://www.jhspecialty.com/blog/the-social-media-frenzy-what-does-it-mean-for-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-social-media-frenzy-what-does-it-mean-for-marketing</guid>
      <description><![CDATA[In order to connect with today's consumer, you need to stop pushing your message out and start pulling your customer in.]]></description>
      <category>Social Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 03 Jul 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Does your Marketing Campaign Include a Business Card Magnet?]]></title>
      <link>https://www.jhspecialty.com/blog/does-your-marketing-campaign-include-a-business-card-magnet</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/does-your-marketing-campaign-include-a-business-card-magnet</guid>
      <description><![CDATA[Business cards were once a traditional way for communication between commerce and consumer. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 04 Jun 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Make Consumers Want to Listen]]></title>
      <link>https://www.jhspecialty.com/blog/make-consumers-want-to-listen</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/make-consumers-want-to-listen</guid>
      <description><![CDATA[Imagine... by the time you're done reading this you will be a more effective marketer....]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 31 May 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[YourPromoPeople Unveils the 7 Promotional Products Every Business Needs to Attract Customers]]></title>
      <link>https://www.jhspecialty.com/blog/yourpromopeople-unveils-the-7-promotional-products-every-business-needs-to-attract-customers</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/yourpromopeople-unveils-the-7-promotional-products-every-business-needs-to-attract-customers</guid>
      <description><![CDATA[Promotional Products can give your business the edge over competitors and keep you in the forefront of your client's and prospect's minds.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 21 May 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Misplaced Your Marketing Dollars? Now What?]]></title>
      <link>https://www.jhspecialty.com/blog/misplaced-your-marketing-dollars-now-what</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/misplaced-your-marketing-dollars-now-what</guid>
      <description><![CDATA[A public relations and marketing strategy is crucial for every business no matter what its goal. G ...]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 18 May 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Is your Website Working Against You?]]></title>
      <link>https://www.jhspecialty.com/blog/is-your-website-working-against-you</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/is-your-website-working-against-you</guid>
      <description><![CDATA[As our society is becoming more digital based and driven by technology, it is necessary for a routine audit of your own website.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 03 May 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Designing with Mobile in Mind]]></title>
      <link>https://www.jhspecialty.com/blog/designing-with-mobile-in-mind</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/designing-with-mobile-in-mind</guid>
      <description><![CDATA[Chances are you might be reading this post on a mobile or tablet device. If so, you are part of a larger group that is changing the way designers and developers think about building the web.]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 26 Apr 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty's Marketing Tips]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialtys-marketing-tips</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialtys-marketing-tips</guid>
      <description><![CDATA[Many small businesses face the daunting task of trying to market their business, despite having limited time and an even more limited marketing budget.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 24 Apr 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Coolie Cube]]></title>
      <link>https://www.jhspecialty.com/blog/coolie-cube-revolutionizing-the-way-to-buy-coolies</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/coolie-cube-revolutionizing-the-way-to-buy-coolies</guid>
      <description><![CDATA[JH Specialty, Inc. develops ​Coolie Cube, a new website to display the hottest coolie products on the market.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 17 Apr 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[4 Business Lessons]]></title>
      <link>https://www.jhspecialty.com/blog/4-things-you-can-learn-about-business-from-playing-bejeweled</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/4-things-you-can-learn-about-business-from-playing-bejeweled</guid>
      <description><![CDATA[I have actually picked up a few tips from playing Bejeweled that can actually help in business.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 30 Mar 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Can Coolies, the Perfect Summertime Promotional Product]]></title>
      <link>https://www.jhspecialty.com/blog/can-coolies-the-perfect-summertime-promotional-product</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/can-coolies-the-perfect-summertime-promotional-product</guid>
      <description><![CDATA[Spring has sprung and summer is right around the corner.  It is time to enjoy the outside, a cold beverage, and that beverage should be protected by a coolie with your logo.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 15 Mar 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Do You Know Where Your Business Card Is?]]></title>
      <link>https://www.jhspecialty.com/blog/do-you-know-where-your-business-card-is</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/do-you-know-where-your-business-card-is</guid>
      <description><![CDATA[Do you know where your business card is? Unfortunately, the answer is probably in the trash bin.
]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 31 Jan 2012 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work Award]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-receives-best-places-to-work-honor-4-years-running</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-receives-best-places-to-work-honor-4-years-running</guid>
      <description><![CDATA[For the fourth year in a row, JH Specialty ranked number 15 out of 85 U.S. companies from the advertising specialty industry that were recognized by the magazine, known as the &quot;voice&quot; of the promotional products industry. ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 01 Sep 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Summit Brands partners with JH Specialty to up their Digital Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/summit-brands-partners-with-jh-specialty-to-up-their-digital-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/summit-brands-partners-with-jh-specialty-to-up-their-digital-marketing</guid>
      <description><![CDATA[Summit Brands is adding new marketing techniques in order to further reach out and communicate with consumers. With the help of JH Specialty, Inc. Summit Brands plans to break down the barrier between company, product, and consumer.

Since its founding in 1958, Summit Brands has exceeded consumer  ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 29 Jul 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Ensure Your Company Sticks Around with Business Card Magnets]]></title>
      <link>https://www.jhspecialty.com/blog/ensure-your-company-sticks-around-with-business-card-magnets</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/ensure-your-company-sticks-around-with-business-card-magnets</guid>
      <description><![CDATA[Let's face it, the truth is that most business cards end up getting lost or tossed. Business magnets however stick around.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 08 Jul 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Successful Marketing Tips from JH Specialty, Inc.]]></title>
      <link>https://www.jhspecialty.com/blog/successful-marketing-tips-from-jh-specialty-inc</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/successful-marketing-tips-from-jh-specialty-inc</guid>
      <description><![CDATA[What happens when you notice that your sales are not as strong as they once were? ]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 06 Jul 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Tee up Your Next Golf Outing with Promotional Products]]></title>
      <link>https://www.jhspecialty.com/blog/tee-up-your-next-golf-outing-with-jh-specialty-inc-and-promotional-products</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/tee-up-your-next-golf-outing-with-jh-specialty-inc-and-promotional-products</guid>
      <description><![CDATA[Golf season is in full swing. Now is the time when corporations and organizations arrange  ...]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 29 Jun 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Promotional Items for Trade Shows]]></title>
      <link>https://www.jhspecialty.com/blog/promotional-items-for-trade-shows</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/promotional-items-for-trade-shows</guid>
      <description><![CDATA[Do you have a conference or trade show coming up? Here are a few tips to drive traffic to your booth.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 17 Jun 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Business Card Magnets]]></title>
      <link>https://www.jhspecialty.com/blog/business-card-magnets</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/business-card-magnets</guid>
      <description><![CDATA[Business cards are essentially the face of your brand. As such, they must accomplish something of value, and stickiness. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 09 Jun 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How to Successfully Market your Business]]></title>
      <link>https://www.jhspecialty.com/blog/how-to-successfully-market-your-business</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/how-to-successfully-market-your-business</guid>
      <description><![CDATA[Marketing is a crucial and vital part of your business. It is important to understand that even if you have text that is innovative and state of the art graphics, if your customers can't understand the message you are saying, then it is all worthless. ]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Jun 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Summertime Promotional Products]]></title>
      <link>https://www.jhspecialty.com/blog/summertime-promotional-products</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/summertime-promotional-products</guid>
      <description><![CDATA[Close your eyes and picture the warmth of the sun, the cool breeze coming off the lake, or the rustling of the leaves during a quiet picnic in the park.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 27 May 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Low Cost Marketing Tips]]></title>
      <link>https://www.jhspecialty.com/blog/low-cost-marketing-tips</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/low-cost-marketing-tips</guid>
      <description><![CDATA[Businesses everywhere are looking to save money. This is especially true in marketing. Marketing dollars have to be carefully allocated where they will bring the most return.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 23 May 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Direct Mail Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/7-tips-for-a-successful-direct-mail-marketing-campaign</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/7-tips-for-a-successful-direct-mail-marketing-campaign</guid>
      <description><![CDATA[A successful direct mail marketing campaign can quickly skyrocket business profits. That's why so many companies take advantage of direct mail marketing. ]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 20 May 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Custom Playing Cards ]]></title>
      <link>https://www.jhspecialty.com/blog/custom-playing-cards-used-as-advertising</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/custom-playing-cards-used-as-advertising</guid>
      <description><![CDATA[Custom printed playing cards used as advertising? Actually, yes! ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 16 May 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Keep Selling]]></title>
      <link>https://www.jhspecialty.com/blog/keep-selling-even-in-a-slow-economy</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/keep-selling-even-in-a-slow-economy</guid>
      <description><![CDATA[Some companies just give up when times get hard. So what do you need to do in order to keep growing in a slow economy? Here are some ways to focus on selling when times are tough:]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 02 May 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Custom Coolies]]></title>
      <link>https://www.jhspecialty.com/blog/custom-coolies-the-summertime-promotional-product</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/custom-coolies-the-summertime-promotional-product</guid>
      <description><![CDATA[As the summer months loom on the horizon and the temperatures climb make sure your clients have a beverage coolie with your logo on it to keep their drinks cold.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 25 Apr 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Utilizing Direct Mail Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/utilizing-direct-mail-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/utilizing-direct-mail-marketing</guid>
      <description><![CDATA[Having trouble with your direct mail marketing campaign? ]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 25 Apr 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[So you think you're Different?]]></title>
      <link>https://www.jhspecialty.com/blog/so-you-think-youre-different</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/so-you-think-youre-different</guid>
      <description><![CDATA[Being different, or more precisely, having a point of differentiation that matters is one of the most critical marketing strategies for any business.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 08 Apr 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Business Card Magnets: Clear through the Clutter]]></title>
      <link>https://www.jhspecialty.com/blog/business-card-magnets-clear-through-the-clutter</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/business-card-magnets-clear-through-the-clutter</guid>
      <description><![CDATA[In a world that is overrun with advertising on nearly every surface and screen, consumers have become skilled at tuning out advertising messages. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 08 Apr 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[How to make your Small Business Successful]]></title>
      <link>https://www.jhspecialty.com/blog/how-to-make-your-small-business-successful</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/how-to-make-your-small-business-successful</guid>
      <description><![CDATA[Getting your small business up and running, or just keeping up with the everyday tasks can be stressful and overwhelming for any business owner.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 06 Apr 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Custom Printed Playing Cards: Your Next Promotional Product]]></title>
      <link>https://www.jhspecialty.com/blog/custom-printed-playing-cards-your-next-promotional-product</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/custom-printed-playing-cards-your-next-promotional-product</guid>
      <description><![CDATA[To most businesses, the need to repeatedly advertise indicates great cost. It also proposes a dilemma as to what advertising medium you'll chose to achieve maximum exposure.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Marketing tips for your Small Business]]></title>
      <link>https://www.jhspecialty.com/blog/marketing-tips-for-your-small-business</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/marketing-tips-for-your-small-business</guid>
      <description><![CDATA[Many small businesses face the daunting task of trying to market their business, despite having limited time and an even more limited marketing budget. ]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 21 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Making the Impossible Possible !]]></title>
      <link>https://www.jhspecialty.com/blog/making-the-impossible-possible</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/making-the-impossible-possible</guid>
      <description><![CDATA[Everyday we receive request for promotional product orders that to most seem impossible. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Internet fine tuning &quot;The Early Years&quot;]]></title>
      <link>https://www.jhspecialty.com/blog/internet-fine-tunning-the-early-years</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/internet-fine-tunning-the-early-years</guid>
      <description><![CDATA[Think about the first 20 years of the telephone or radio or television, those years are with us again with the way the internet is developing.]]></description>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 11 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The Creation of the Can Coolie]]></title>
      <link>https://www.jhspecialty.com/blog/the-creation-of-the-can-coolie</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-creation-of-the-can-coolie</guid>
      <description><![CDATA[We all remember the old style of bulky foam can holders, the ones designed to keep our beverages col ...]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 10 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty Inc a short story.]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-inc-a-short-story</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-inc-a-short-story</guid>
      <description><![CDATA[The story is simple but truly one that will hopefully inspire someone to go and follow their gut.]]></description>
      <category>News</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 08 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Magnets: A Promotional Tool]]></title>
      <link>https://www.jhspecialty.com/blog/magnets-a-promotional-tool</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/magnets-a-promotional-tool</guid>
      <description><![CDATA[Once upon a time, the business card was king. As an identifier, as a trade tool, a way to get your b ...]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 07 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Koozies Without Limits]]></title>
      <link>https://www.jhspecialty.com/blog/blogpromotional-product-ideaskoozies-without-limits</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/blogpromotional-product-ideaskoozies-without-limits</guid>
      <description><![CDATA[As we head towards the summer months, time is quickly ticking away to find meaningful, creative prom ...]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 07 Mar 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[To Have and to Hold and to Make your Wedding Bold]]></title>
      <link>https://www.jhspecialty.com/blog/to-have-and-to-hold-and-to-make-your-wedding-bold</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/to-have-and-to-hold-and-to-make-your-wedding-bold</guid>
      <description><![CDATA[JH Specialty Inc., is mostly known for their nontraditional marketing techniques; however, our products are used for weddings too!]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 18 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Benefits of an Effective Corporate Website]]></title>
      <link>https://www.jhspecialty.com/blog/benefits-of-an-effective-corporate-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/benefits-of-an-effective-corporate-website</guid>
      <description><![CDATA[As our society is becoming more digital based, it is necessary for our clients to have a predominant presence on the Internet.]]></description>
      <category>Tech Talk</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Through the Search Engines' Eyes]]></title>
      <link>https://www.jhspecialty.com/blog/through-the-search-engines-eyes</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/through-the-search-engines-eyes</guid>
      <description><![CDATA[As more and more people are turning to the Internet, our clients want to take full advantage of the world wide web. ]]></description>
      <category>Tech Talk</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Mobile Applications]]></title>
      <link>https://www.jhspecialty.com/blog/mobile-applications-cool-factor-or-function</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/mobile-applications-cool-factor-or-function</guid>
      <description><![CDATA[There is no doubt that the smart phone continues to get smarter, and there are less and less of your average flip phones being sold today. ]]></description>
      <category>Tech Talk</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 14 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[5 Reasons to Promote your company with a Magnet]]></title>
      <link>https://www.jhspecialty.com/blog/5-reasons-to-promote-your-company-with-a-magnet</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/5-reasons-to-promote-your-company-with-a-magnet</guid>
      <description><![CDATA[Custom business magnets are a great option for promoting your small or large business. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 14 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Custom Can Coolies]]></title>
      <link>https://www.jhspecialty.com/blog/custom-can-coolies</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/custom-can-coolies</guid>
      <description><![CDATA[Looking for a nontraditional marketing tool? There is a coolie for every occasion.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 14 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Stick it to the Competition]]></title>
      <link>https://www.jhspecialty.com/blog/stick-it-to-the-competition</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/stick-it-to-the-competition</guid>
      <description><![CDATA[Let's face it. Even people with the best of intentions lose business cards. They end up in desk drawer.]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 11 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Custom Printed Playing Cards are Always a Winning Hand]]></title>
      <link>https://www.jhspecialty.com/blog/custom-printed-playing-cards-are-always-a-winning-hand</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/custom-printed-playing-cards-are-always-a-winning-hand</guid>
      <description><![CDATA[Solitaire. Poker. Euchre. Bridge. Rummy. What do all of these games have in common? Cards. ]]></description>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 11 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Direct Mail Integrated with Digital Marketing]]></title>
      <link>https://www.jhspecialty.com/blog/direct-mail-integrated-with-digital-marketing</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/direct-mail-integrated-with-digital-marketing</guid>
      <description><![CDATA[Everywhere you look social media, seo, and digital marketing is getting all the attention, however don't forget about traditional marketing.]]></description>
      <category>Promo / Apparel</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 10 Feb 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Exec named top 40 under 40]]></title>
      <link>https://www.jhspecialty.com/blog/exec-named-top-40-under-40</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/exec-named-top-40-under-40</guid>
      <description><![CDATA[John Henry III, the CEO of JH Specialty, was recently honored as one of the top 40 business people under 40 by The Greater Fort Wayne Business Weekly.  This is the second-annual 40 under 40 competition put on by Business Weekly.
 
&quot;I am honored and humbled to have been chosen to be a part of this gr ...]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 18 Jan 2011 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work Honor]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-receives-best-places-to-work-honor-3-years-running</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-receives-best-places-to-work-honor-3-years-running</guid>
      <description><![CDATA[JH Specialty ranked number 25 out of 75 U.S. companies from the advertising specialty industry that were recognized as &quot;Best Places to Work&quot; by Counselor Magazine.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 26 Aug 2010 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty helps cover The Greenbrier Classic]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-helps-cover-the-greenbrier-classic</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-helps-cover-the-greenbrier-classic</guid>
      <description><![CDATA[A private firm that provides seating and skyboxes for premier events, like the upcoming Greenbrier Classic, PGA event, contacted JH Specialty and challenged them with a way to allow companies to advertise on 1200 deluxe sky box seats and add additional comfort to the VIP venue. ]]></description>
      <category>News</category>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 27 Jul 2010 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty receives Swagger Award]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-receives-swagger-award</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-receives-swagger-award</guid>
      <description><![CDATA[At the first annual Swagger Awards Luncheon hosted by The Fort Wayne-Allen County Economic Development Alliance JH Specialty was recognized as the winner in the Small Business Division.  ]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 16 Apr 2010 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work Award]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-receives-best-places-to-work-honor</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-receives-best-places-to-work-honor</guid>
      <description><![CDATA[JH Specialty ranked number 22 out of 60 U.S. companies from the advertising specialty industry that were recognized in the September 2009 issue of the magazine, known as the &quot;voice&quot; of the promotional products industry.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 06 Oct 2009 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty Announces Expansion]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-announces-expansion</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-announces-expansion</guid>
      <description><![CDATA[JH Specialty has announced that it will expand its Fort Wayne operations to 6030 Huguenard Road. The professional services company, with the assistance of Hilltrans, LLC, will invest approximately $870,000 and create 30+ new jobs over the next five years. ]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 23 Sep 2009 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Blackstone Labs Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-creates-new-web-presence-for-blackstone-labs</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-creates-new-web-presence-for-blackstone-labs</guid>
      <description><![CDATA[Blackstone Laboratories is a locally owned and operated oil analysis laboratory that has been providing unique solutions to engine diagnosis since 1985. Their business has grown exponentially in the past twenty-four years based on their core principle.]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 16 Sep 2009 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty Launches Enviro-Clean's Web Identity]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-enviro-cleans-web-identity</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-enviro-cleans-web-identity</guid>
      <description><![CDATA[Enviro-Clean, Inc. (ECI) is a locally owned and operated business in Fort Wayne, IN with more than 30 years' experience in managing and maintaining the janitorial needs of a wide range of properties. ECI has the trained staff and variety of services to create the clean working environment your facil ...]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 24 Aug 2009 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The White House relies on JH Specialty]]></title>
      <link>https://www.jhspecialty.com/blog/the-white-house-relies-on-jh-specialty</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/the-white-house-relies-on-jh-specialty</guid>
      <description><![CDATA[When the White House throws an event, there is no room for mistakes or errors. For this reason they turned to JH Specialty to supply 5000 custom plastic stadium cups for their 4th of July party.  The White House found JH Specialty through one of their many premier online stores, CustomStadiumCup.com ...]]></description>
      <category>News</category>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 02 Jul 2009 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[FastContractEmbroidery.com is Launched]]></title>
      <link>https://www.jhspecialty.com/blog/fastcontractembroiderycom-is-launched</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/fastcontractembroiderycom-is-launched</guid>
      <description><![CDATA[Todd &amp; Lisa Snyder, the owners of National Athletic Sportswear in Fort Wayne Indiana realized an increase in demand for contract embroidery.  After consultation with JH Specialty the idea of FastContractEmbroidery.com was born.  
]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 23 Feb 2009 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Matilda Jane Clothing Launches E-Commerce Website]]></title>
      <link>https://www.jhspecialty.com/blog/matilda-jane-clothing-launches-e-commerce-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/matilda-jane-clothing-launches-e-commerce-website</guid>
      <description><![CDATA[Matilda Jane Clothing, which is a Fort Wayne based clothing company, turned to JH Specialty originally to create a web based application to help manage and facilitate orders from their large trunk keeper network.  ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sat, 03 Jan 2009 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty aids in fashion company's birthday bash.]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-aids-in-fashion-companys-birthday-bash</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-aids-in-fashion-companys-birthday-bash</guid>
      <description><![CDATA[When the fashion company Diesel wanted to throw a huge party for their 30th birthday, they turned to JH Specialty to aid in providing gifts all the attendees would enjoy. They decided to go with Custom Seat Cushions in multiple colors displaying the party theme and logo. ]]></description>
      <category>News</category>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 25 Nov 2008 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[New Album Release]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-helps-promote-new-album-release</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-helps-promote-new-album-release</guid>
      <description><![CDATA[The musician Ludacris wanted to make a bang with his new album release.  JH Specialty sold the artist 7000 pair of Thunderstix to ensure they could make a lot of noise with a great American Made noise maker. ]]></description>
      <category>News</category>
      <category>Marketing</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 19 Nov 2008 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty celebrates 10-years in business]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-celebrates-10-years-in-business</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-celebrates-10-years-in-business</guid>
      <description><![CDATA[A lot has happened since the company started in October of 1998.  The company has grown from a one-man marching band to a diverse and talented team of 18 individuals striving to help our customers reach and surpass their goals.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 10 Oct 2008 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Tax Matters Solutions chooses JH Specialty for SEO]]></title>
      <link>https://www.jhspecialty.com/blog/tax-matters-solutions-chooses-jh-specialty-for-seo</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/tax-matters-solutions-chooses-jh-specialty-for-seo</guid>
      <description><![CDATA[Tax Matters Solutions is a local company who is helping people across the country resolve tax issues.  After JH Specialty launched their website, they were ready to see the how strong search engine placement could help them grow their business.  Now Search engine traffic accounts for 86% of their tr ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 10 Oct 2008 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Best Places to Work Winner]]></title>
      <link>https://www.jhspecialty.com/blog/jh-best-places-to-work-2008</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-best-places-to-work-2008</guid>
      <description><![CDATA[JH Specialty wins national attention in Counselor Magazine's first Best Places to Work contest.]]></description>
      <category>News</category>
      <category>Earned Media</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 01 Aug 2008 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches new website for Schwartz BioMedical]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-schwartz-biomedical</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-schwartz-biomedical</guid>
      <description><![CDATA[Schwartz Biomedical provides innovative tissue engineering solutions to common orthopaedic and sports medicine challenges to improve patient outcome and quality of life. 

With today's active life style, orthopaedic solutions are being demanded by younger patients; however, doctors are reluctant t ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 04 May 2007 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches new site for St. Joe Valley Conservation Club]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-site-for-st-joe-valley-conservation-club</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-site-for-st-joe-valley-conservation-club</guid>
      <description><![CDATA[St. Joe Valley Conservation Club, home of the Kolar Mid-America Open, was established in 1957 and is located in St. Joe, Indiana on 150 beautiful acres. We are one of the largest shotgun shooting facilities in the Midwest, offering 9 Trap Fields, 10 Skeet Fields, a large Five Stand Field, and severa ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 05 Apr 2007 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches new website for Wabash Technologies]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-wabash-technologies</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-wabash-technologies</guid>
      <description><![CDATA[Wabash Technologies is a recognized supplier of high-quality powertrain sensors and actuators to the global automotive and related markets. Wabash designs and manufactures speed sensors, position sensors and actuators that are critical to various powertrain management functions. Wabash's targeted cu ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 26 Mar 2007 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches new website for Charleston Auctions]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-charleston-auctions</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-charleston-auctions</guid>
      <description><![CDATA[Charleston Auctions is a full service auction and liquidation firm specializing in the remarketing of industrial assets worldwide. Conducting countless commercial and industrial auctions nationwide on an annual basis, Charleston Auctions takes pride in the attention to detail in regards to every pro ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 01 Mar 2007 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches new website for Tax Matters Solutions, LLC.]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-tax-matters-solutions-llc</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-tax-matters-solutions-llc</guid>
      <description><![CDATA[Tax Matters Solutions, LLC was founded to protect taxpayer's rights and assets. Tax Matters Solutions, LLC is a nationally recognized taxpayer representation firm, focusing on representing taxpayers before the IRS and state governments. Their goal is to get a taxpayer to the point of full compliance ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 10 Oct 2006 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches new website for Current Mechanical]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-current-mechanical</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-website-for-current-mechanical</guid>
      <description><![CDATA[Founded over 25 years ago, Current Mechanical is a Fort Wayne HVAC contractor that services the entire state of Indiana. They succeed in finding smart solutions to customers' problems by being innovative in their application of modern technologies. 

As more and more people turn to the web, and pr ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 20 Apr 2006 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[City of Fort Wayne chooses JH Specialty to add Online Forum application to their iTeams initiative]]></title>
      <link>https://www.jhspecialty.com/blog/city-of-fort-wayne-chooses-jh-specialty-to-add-online-forum-application-to-their-iteams-initiative</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/city-of-fort-wayne-chooses-jh-specialty-to-add-online-forum-application-to-their-iteams-initiative</guid>
      <description><![CDATA[The Forum application will allow the City to discuss and share with the public different ideas and aspects of the iTeam project, and will be integrated with the current system that handles members, teams, and events.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 01 Mar 2006 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Cardinal Glass chooses JH Specialty to develop web-based client order management system]]></title>
      <link>https://www.jhspecialty.com/blog/cardinal-glass-chooses-jh-specialty-to-develop-web-based-client-order-management-system</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/cardinal-glass-chooses-jh-specialty-to-develop-web-based-client-order-management-system</guid>
      <description><![CDATA[The application will allow clients and Cardinal Glass administrators to manage and track orders and order-item deliveries on a real-time basis, interfacing with standard EDI files and automated delivery notifications.

Cardinal Glass Industries is a management-owned S-Corporation leading the indus ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 20 Feb 2006 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Ciocca's Executive Cleaning chooses JH Specialty]]></title>
      <link>https://www.jhspecialty.com/blog/cioccas-executive-cleaning-chooses-jh-specialty</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/cioccas-executive-cleaning-chooses-jh-specialty</guid>
      <description><![CDATA[JH Specialty has been chosen by Ciocca's Executive Cleaning to develop their new corporate identity as well as a new and improved website. In addition, a web-based cleaning ticket management system will be developed to handle all clients. ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 17 Jan 2006 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty helps Waiter on the Way launch new Indianapolis location with Internal Ordering System]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-helps-waiter-on-the-way-launch-new-indianapolis-location-with-internal-ordering-system</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-helps-waiter-on-the-way-launch-new-indianapolis-location-with-internal-ordering-system</guid>
      <description><![CDATA[The internal application interacts securely with the website to manage menus, orders, drivers, and customers all in one place. It also communicates with the main office system in Fort Wayne to handle remote reporting functions and order management.  A full suite of custom reports, driver dispatch ha ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 20 Dec 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Spiece LMC names JH Specialty as Agency of Record]]></title>
      <link>https://www.jhspecialty.com/blog/spiece-lmc-names-jh-specialty-as-agency-of-record</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/spiece-lmc-names-jh-specialty-as-agency-of-record</guid>
      <description><![CDATA[Spiece Lifestyle Medical Center, Fort Wayne's premier health and wellness center, has named JH Specialty as Agency of Record.  JH will be developing a brand new website, re-establishing corporate identity, and managing an aggressive marketing and advertising campaign to achieve Spiece's goals. ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 19 Sep 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Centennial Wireless chooses JH Specialty for Email Marketing Partner]]></title>
      <link>https://www.jhspecialty.com/blog/centennial-wireless-chooses-jh-specialty-for-email-marketing-partner</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/centennial-wireless-chooses-jh-specialty-for-email-marketing-partner</guid>
      <description><![CDATA[Centennial Wireless (www.centennialwireless.com) chooses JH Specialty, Inc to design, manage, and execute their Email Marketing Campaign ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 14 Jun 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches a new and improved website for Ottenweller Company.]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-a-new-and-improved-website-for-ottenweller-company</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-a-new-and-improved-website-for-ottenweller-company</guid>
      <description><![CDATA[JH Specialty launched a new website for Ottenweller Company (www.ottenweller.com).   ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 19 May 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Conference &amp; Travel chooses JH Specialty to develop dynamic form-generation system]]></title>
      <link>https://www.jhspecialty.com/blog/conference-and-travel-chooses-jh-specialty-to-develop-dynamic-form-generation-system</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/conference-and-travel-chooses-jh-specialty-to-develop-dynamic-form-generation-system</guid>
      <description><![CDATA[Conference &amp; Travel has chosen JH Specialty to develop an administration system to allow them to dynamically create and manage meeting forms, view registration, and generate reports for their clients. 

Conference &amp; Travel is the largest independent travel management company in Northern Indiana an ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Mon, 09 May 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches new Anthony Wayne Vending website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-new-anthony-wayne-vending-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-new-anthony-wayne-vending-website</guid>
      <description><![CDATA[JH Specialty launched the newly designed Anthony Wayne Vending website to improve marketability and web-presence in Fort Wayne and the surrounding area.  AWV is an independent vending contractor that has serviced Fort Wayne and surrounding areas for over 30 years. ]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sat, 09 Apr 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty launches Exact English Bulldogs website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-launches-exact-english-bulldogs-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/jh-specialty-launches-exact-english-bulldogs-website</guid>
      <description><![CDATA[JH Specialty launches the Exact English Bulldogs website and begins web-based marketing campaign to achieve EEB's goals of becoming a national presence in the demand for champion English Bulldog puppies.  Click to visit their website at www.ExactEnglishBulldogs.com ...]]></description>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 15 Mar 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Exact English Bulldogs chooses JH Specialty to design website]]></title>
      <link>https://www.jhspecialty.com/blog/exact-english-bulldogs-chooses-jh-specialty-to-design-website</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/exact-english-bulldogs-chooses-jh-specialty-to-design-website</guid>
      <description><![CDATA[Local English Bulldog breeder Exact English Bulldogs chooses JH Specialty to design and develop a new website to market their bulldog puppies to potential owners across the country.   ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Sat, 05 Mar 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Easter Seals chooses JH Specialty to fulfill an order of 100,000 custom bracelets, packaging, and display boxes.]]></title>
      <link>https://www.jhspecialty.com/blog/easter-seals-chooses-jh-specialty-to-fulfill-an-order-of-100000-custom-bracelets-packaging-and-display-boxes</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/easter-seals-chooses-jh-specialty-to-fulfill-an-order-of-100000-custom-bracelets-packaging-and-display-boxes</guid>
      <description><![CDATA[Easter Seals chooses JH Specialty to fulfill an order of 100,000 custom silicone bracelets with custom packaging, and 2,000 ship and display boxes for distribution through Safeway stores nationwide.  The buying power, attention to detail, and high quality standards of JH Specialty stuck out against ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 01 Mar 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Henry Industries chooses JH Specialty to develop a web presence for their company.]]></title>
      <link>https://www.jhspecialty.com/blog/henry-industries-chooses-jh-specialty-to-develop-a-web-presence-for-their-company</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/henry-industries-chooses-jh-specialty-to-develop-a-web-presence-for-their-company</guid>
      <description><![CDATA[JH Specialty will be designing and developing a custom website highlighting two of the main, but separate divisions of Henry Industries Inc: Landscape Design and Powder Coating and Metal Finishing ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 18 Feb 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Paralyzed Veterans of America choose JH Specialty for Custom Silicone Bracelet order made in the USA.]]></title>
      <link>https://www.jhspecialty.com/blog/paralyzed-veterans-of-america-choose-jh-specialty-for-custom-silicone-bracelet-order-made-in-the-usa</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/paralyzed-veterans-of-america-choose-jh-specialty-for-custom-silicone-bracelet-order-made-in-the-usa</guid>
      <description><![CDATA[The Paralyzed Veterans of America chooses JH Specialty as the partner they can rely on to produce 10,000 custom silicone bracelets produced in the United States.  JH Specialty's buying power and industry relationships allowed them to be the partner the Paralyzed Veterans of America could rely on.]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Fri, 11 Feb 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Phoenix Suns order 20,000 pair of Thunderstix]]></title>
      <link>https://www.jhspecialty.com/blog/phoenix-suns-order-20000-pair-of-thunderstix</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/phoenix-suns-order-20000-pair-of-thunderstix</guid>
      <description><![CDATA[JH Specialty Inc is proud to announce that the Phoenix Suns recently ordered 20,000 pair of Thunderstix through a JH Specialty online store www.buythunderstix.com. 

Understanding the buying power and attention to detail that JH Specialty had in the market, the Phoenix Suns recently ordered 20,000 ...]]></description>
      <category>News</category>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 26 Jan 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Xtreme Carpet Cleaning sees 20% growth with first year with JH Specialty as Agency of Record.]]></title>
      <link>https://www.jhspecialty.com/blog/xtreme-carpet-cleaning-sees-20-growth-with-first-year-with-jh-specialty-as-agency-of-record</link>
      <guid isPermaLink="false">https://www.jhspecialty.com/blog/xtreme-carpet-cleaning-sees-20-growth-with-first-year-with-jh-specialty-as-agency-of-record</guid>
      <description><![CDATA[2004 was the first year Xtreme Carpet Cleaning utilized JH Specialty for their array of marketing and advertising services and the result was a 20% increase in gross revenues.  A lot of strong campaigns were started in 2004 and there are more yet to come in 2005. ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Tue, 11 Jan 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[JH Specialty sees 80% growth in gross sales in 2004]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialty-sees-80-growth-in-gross-sales-in-2004</link>
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      <description><![CDATA[After seeing a 67% growth in 2003, JH Specialty saw a 80% increase in gross revenues in 2004.  The company saw consistent growth in all service areas and looks forward to what 2005 will bring for JH Specialty and their customers. ...]]></description>
      <category>News</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 05 Jan 2005 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[The SURRENDERALL project turns to JH Specialty for awareness bracelets.]]></title>
      <link>https://www.jhspecialty.com/blog/the-surrenderall-project-turns-to-jh-specialty-for-awareness-bracelets</link>
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      <description><![CDATA[The SURRENDERALL project was started to raise awareness and support for
a young child by the name of Quincy Landers.  ]]></description>
      <category>News</category>
      <category>Promo / Apparel</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Wed, 24 Nov 2004 00:00:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Ottenweller Company Website]]></title>
      <link>https://www.jhspecialty.com/blog/jh-specialy-launches-ottenweller-company-website</link>
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      <description><![CDATA[JH Specialty launched a new website for the Ottenweller Company. ]]></description>
      <category>News</category>
      <category>Website Launch</category>
      <dc:creator>The Keeper</dc:creator>
      <author>info@jhspecialty.com (The Keeper)</author>
      <pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
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