Showing posts under 'Marketing'

Email Deliverability02 Gray Flag

Email Deliverability

De-mystifying SPF, DKIM, and DMARC

If you are swimming in the alphabet soup of email deliverability, this article is for you.

What Is Multi-Channel Marketing?02 Gray Flag

What Is Multi-Channel Marketing?

And Why Should You Be Doing It.

A rundown with examples of multi-channel marketing. And an explanation of why you should be implementing this strategy.

The Purge: Gmail Edition02 Gray Flag

The Purge: Gmail Edition

Gmail is the largest email provider in the world. Since its inception, Gmail has never cleaned up old/inactive accounts. But all that is changing.

Trend Watch 202402 Gray Flag

Trend Watch 2024

Here are four trends that we are closely watching in 2024.

Is Your Logo Responsive-Ready?02 Gray Flag

Is Your Logo Responsive-Ready?

How the Smartphone Revolution Has Impacted Branding

Can your logo scale well from a giant outdoor ad, to a small navigation bar on a mobile website?

10 Non-Transactional Emails You Could Be Sending02 Gray Flag

10 Non-Transactional Emails You Could Be Sending

Email is one of the strongest ways to connect. You should be using email strategically to reach out and stay top of mind to your customer and prospect base.

Google Marketing Live 2023 Highlights02 Gray Flag

Google Marketing Live 2023 Highlights

Let's recap some of the important updates from the Google Marketing Live Conference and what it means for advertisers and users alike

Brand Awareness Campaigns - The Digital Bullhorn02 Gray Flag

Brand Awareness Campaigns - The Digital Bullhorn

How to keep your brand top of mind while funneling more people into your sales pipeline.

Are Email Opt Outs Bad?02 Gray Flag

Are Email Opt Outs Bad?

One metric you can track with your email campaigns is opt outs. But are email opt outs good or bad? Let's investigate.

2023 Trends to Watch02 Gray Flag

2023 Trends to Watch

Here are four trends that we are closely watching in 2023.

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